tag:blogger.com,1999:blog-91849849243494486682024-03-05T15:29:38.520-08:00iMarketingOnlyiMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.comBlogger22125tag:blogger.com,1999:blog-9184984924349448668.post-90583516437704059302021-07-26T02:22:00.004-07:002021-07-26T02:23:06.780-07:00Webpage Optimization<h3 style="text-align: left;">Optimizing webpages</h3><p><b>Definition</b> – Web page or website optimisation is the practice of re-developing the code and structure of a website to ensure it makes it “easy” for search engines to find and index your website pages. It’s all about improving website performance in the search results.</p><h3 style="text-align: left;">Webpage optimization</h3><h4 style="text-align: left;">Is the site “readable” by search engines?</h4><p>Many web design companies focus only on the look and feel of a website. This can cause the website pages to be difficult or impossible to read by the search engine robots reducing the chances of being listed highly (or even listed) in the search engines.</p><p>If a search engine cannot find/read you then neither can your target market.</p><p><b>If your website:</b></p><p></p><ul style="text-align: left;"><li>Has information obscured in the code or is hard to find</li><li>Is badly written or the site structure is inconsistent</li><li>Does not have the right or sufficient content or follows standard design protocol</li></ul><p></p><p><b>Then your page may not be found and…</b></p><p></p><ul style="text-align: left;"><li>The site will not be indexed (or not indexed properly)</li><li>The site will not be listed when a search is done on your keywords</li></ul><p></p><p>This means VISITORS WILL NOT FIND YOUR SITE.</p><h3 style="text-align: left;">Web page changes and upgrades</h3><p>You need to give the search engines what they want without chasing the latest technique or “black hat” trick.</p><p>The first step is to carry out a site audit – this provides the basis for upgrading or re-developing your site.</p><p><b><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqPj627un683i8P6XX9y1AbDz-q6fNgKihsp8iUWow1p04sKsfyvQxim26GA4_BaFdMaMMx3si2ohljv0U8jZHA2QFNZu4UeyHgT_xDdyS7nyTYwI2_Rvzze8P_qhh9CrT-MqneLHknlk/s379/optimize-setup.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" data-original-height="379" data-original-width="263" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqPj627un683i8P6XX9y1AbDz-q6fNgKihsp8iUWow1p04sKsfyvQxim26GA4_BaFdMaMMx3si2ohljv0U8jZHA2QFNZu4UeyHgT_xDdyS7nyTYwI2_Rvzze8P_qhh9CrT-MqneLHknlk/s320/optimize-setup.jpg" /></a></b>Most audits are segmented into the following areas:</p><p><b>Website Architecture</b></p><p></p><p></p><ul style="text-align: left;"><li>Page construction – Flash, HTML, invisible areas, Javascript</li><li>Menu format</li></ul><p></p><p><b>Construction</b></p><p></p><ul style="text-align: left;"><li>Page, title and link re-naming</li><li>Tag composition</li><li>Analytics</li></ul><p></p><p><b>Content</b></p><p></p><ul style="text-align: left;"><li>Keyword/Content optimization</li><li>Tagging and linking</li></ul><p></p><p><b>Submissions</b></p><p></p><ul style="text-align: left;"><li>Create and submit sitemaps</li><li>Directory submissions</li></ul><p></p><p>A conservative estimate is 90% of sites reviewed by us have a number of major issues that when cured can result in a traffic increase (and sales) by 2-300%.</p><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;"><b>News&Update</b></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Website: <a href="http://www.imarketingonly.com/" style="color: #2288bb; text-decoration-line: none;">http://www.imarketingonly.com/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">WordPress : <a href="https://imarketingonly.wordpress.com/" style="color: #2288bb; text-decoration-line: none;">https://imarketingonly.wordpress.com/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Blogspot :<a href="http://imarketingonly.blogspot.com/" style="color: #2288bb; text-decoration-line: none;">http://imarketingonly.blogspot.com/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Twitter : <a href="https://twitter.com/imarketingonly" style="color: #2288bb; text-decoration-line: none;">https://twitter.com/imarketingonly</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/" style="color: #2288bb; text-decoration-line: none;">https://plus.google.com/+ImarketingonlyUK/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Facebook : <a href="https://www.facebook.com/IMarketingonly" style="color: #2288bb; text-decoration-line: none;">https://www.facebook.com/IMarketingonly</a></div><p><br /></p>iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-5611591450666647032021-04-28T02:37:00.002-07:002021-04-28T02:39:05.938-07:00Screamingfrog - Finding orphan pages<p> </p><h2>How To Find Orphan Pages Using The SEO Spider</h2><p>An orphaned page is a webpage that is not linked to internally. So it can’t be found by either a user browsing or discovered by a search engine crawling the internal links of the website alone.</p><h3>Why Are They Important?</h3><p>Finding orphan pages is useful because it can help identify areas of a site or important pages that have no internal links. This can obviously be an issue for users, and discovery and indexing of the pages by search engines.</p><p>Orphan pages might still be indexed due to being linked to historically or from other sources (like XML Sitemaps, or external links for example), but without any internal links, they won’t be passed internal PageRank, which will impact their scoring and organic performance in the search engines.</p><h3>How to use the Screaming Frog SEO Spider to find orphan pages</h3><p>The Screaming Frog SEO Spider to find orphan pages from three sources, XML Sitemaps, Google Analytics, and Search Console.</p><p>Note: To crawl the whole website and open up the configuration to integrate with the three sources, an <a href="https://www.screamingfrog.co.uk/seo-spider/pricing/" rel="noopener noreferrer" target="_blank">SEO Spider licence</a> is required.</p><h2>XML Sitemaps:</h2><p>1. Open <strong>Screaming Frog</strong> tool</p><p>2. Go to menu "Configuration" > Spider > XML Sitemaps</p><p>3. select "Crawl Linked XML Sitemaps"</p><p>4. select "Crawl These Sitemaps: (this requires a ‘Sitemap: https://www.example.com/sitemap.xml entry), or supply the destination of the <a href="https://www.imarketingonly.com/yoast-seo-xml-sitemap-instruction/">XML Sitemap</a>. This means any new orphan URLs only discoverable via the XML Sitemap will be crawled.</p><p>5. Type or copy in the website to crawl in the ‘Enter URL to spider’ box and hit ‘Start’.</p><p>6. Export Combined Orphan URLs report if you wish to export a combined list of all orphan pages discovered after finish crawling site.</p><p>The guide above should help illustrate the simple steps required to find orphan pages using the SEO Spider. For more sources to find orphan pages by integrated Google Analytics and Search Console Google Analytics you can go to visit <a href="https://www.screamingfrog.co.uk/find-orphan-pages/">Screaming user guide</a>.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgn9dP3bye3_j2CIU_hkMiT_Tz_aGOt4pBd_6qnYmBJMPq2ingppTnZasM78vYMOPD7VEhdPmKd16EKChPRWhWwTaU9PQwxOf-8bP_Zwm4qe-nWILLEt5ws3LXdm-Z2I2YhoJ3ToK5f68A/s1005/screamingfrog-finding-orphan-pages-1.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="717" data-original-width="1005" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgn9dP3bye3_j2CIU_hkMiT_Tz_aGOt4pBd_6qnYmBJMPq2ingppTnZasM78vYMOPD7VEhdPmKd16EKChPRWhWwTaU9PQwxOf-8bP_Zwm4qe-nWILLEt5ws3LXdm-Z2I2YhoJ3ToK5f68A/s320/screamingfrog-finding-orphan-pages-1.jpg" width="320" /></a></div><br /><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhrhAmhz20q9rWHLzpf8Xg3FTlmJM0xiA4GaZljLe4xM6y_cb0zvf1fWJROQXSrACK_clBJkNtKLfpRvKEi_Hzs5TarNMfJCksxq73LM_d9lEvvmJRuGdPT_w4moyCQ58LcPTGc42vLmYc/s1006/screamingfrog-finding-orphan-pages-2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="717" data-original-width="1006" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhrhAmhz20q9rWHLzpf8Xg3FTlmJM0xiA4GaZljLe4xM6y_cb0zvf1fWJROQXSrACK_clBJkNtKLfpRvKEi_Hzs5TarNMfJCksxq73LM_d9lEvvmJRuGdPT_w4moyCQ58LcPTGc42vLmYc/s320/screamingfrog-finding-orphan-pages-2.jpg" width="320" /></a></div><br /><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgCuNWhyphenhyphenz_OEOP6XouLstFYA4zGCKKaNGJqhjTOnCGNHgPbJINRy0mytPI9UZWJxr2lwyiRfMF89icHt6CxnAY8vw-Dbv7Vj9jhGkqcvqkvpahRwWjSq6-u8HX3FtcnTEaieYhudguODhE/s1004/screamingfrog-finding-orphan-pages-3.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="720" data-original-width="1004" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgCuNWhyphenhyphenz_OEOP6XouLstFYA4zGCKKaNGJqhjTOnCGNHgPbJINRy0mytPI9UZWJxr2lwyiRfMF89icHt6CxnAY8vw-Dbv7Vj9jhGkqcvqkvpahRwWjSq6-u8HX3FtcnTEaieYhudguODhE/s320/screamingfrog-finding-orphan-pages-3.jpg" width="320" /></a></div><br /><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5aMcBrn-U5D1GvmlOYNjjEJOPWuG6qpYUsqZNUCDl4E0NNkwl0qFah2vcB9slxefHgJniUdKj1Z_Dq_3Qq3vTD4C_DYa1-sQdaddrqGZfOgS5RT4jshez7-V98egL4R1_mT6Aj3nrwQs/s1010/screamingfrog-finding-orphan-pages-4.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="719" data-original-width="1010" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5aMcBrn-U5D1GvmlOYNjjEJOPWuG6qpYUsqZNUCDl4E0NNkwl0qFah2vcB9slxefHgJniUdKj1Z_Dq_3Qq3vTD4C_DYa1-sQdaddrqGZfOgS5RT4jshez7-V98egL4R1_mT6Aj3nrwQs/s320/screamingfrog-finding-orphan-pages-4.jpg" width="320" /></a></div><br /><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;"><b>News&Update</b></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Website: <a href="http://www.imarketingonly.com/" style="color: #2288bb; text-decoration-line: none;">http://www.imarketingonly.com/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">WordPress : <a href="https://imarketingonly.wordpress.com/" style="color: #2288bb; text-decoration-line: none;">https://imarketingonly.wordpress.com/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Blogspot :<a href="http://imarketingonly.blogspot.com/" style="color: #2288bb; text-decoration-line: none;">http://imarketingonly.blogspot.com/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Twitter : <a href="https://twitter.com/imarketingonly" style="color: #2288bb; text-decoration-line: none;">https://twitter.com/imarketingonly</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/" style="color: #2288bb; text-decoration-line: none;">https://plus.google.com/+ImarketingonlyUK/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Facebook : <a href="https://www.facebook.com/IMarketingonly" style="color: #2288bb; text-decoration-line: none;">https://www.facebook.com/IMarketingonly</a></div><p></p><p></p>iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-71786921617958426352021-03-11T21:11:00.007-08:002021-03-11T21:50:45.935-08:006 steps in planning a Website<h3 style="text-align: left;">The stages of Website Development</h3><p>The 6 steps we follow in website planning and design:</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEguZSq8BeFOTsHsILikYF-r0rq-AvIDPwGtL2cqVRnT03YvfSHYfDDKRWV9tVyE2zDFbL6JpJdKLJYI88BJVpKMFt6mlSuyq1S0AtJWk_QNcMUzN2Hnmk87GKWxcA4Wsl7JYY_rch8n_oU/s277/website.gif" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="222" data-original-width="277" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEguZSq8BeFOTsHsILikYF-r0rq-AvIDPwGtL2cqVRnT03YvfSHYfDDKRWV9tVyE2zDFbL6JpJdKLJYI88BJVpKMFt6mlSuyq1S0AtJWk_QNcMUzN2Hnmk87GKWxcA4Wsl7JYY_rch8n_oU/s0/website.gif" /></a></div><h4 style="text-align: left;">Site Strategy</h4><p></p><ul style="text-align: left;"><li>What is the product/service and who are you going to sell to</li><li>Why should they buy from you – how are you going to be different?</li><li>How are you going to market online to get attention</li></ul><p></p><h4 style="text-align: left;">Structure/Pagination</h4><p></p><ul style="text-align: left;"><li>Plan what pages you need</li><li>What is the objective of each page – how are you going to achieve this?</li><li>Develop a content outline – an essay plan for each page (headings etc)</li><li>Who is going to produce the content and by when?</li></ul><p></p><h4 style="text-align: left;">Keyword Research</h4><p></p><ul style="text-align: left;"><li>Establish what words customers actually use to find your products / services</li></ul><p></p><h4 style="text-align: left;">Briefs</h4><p>Develop the design brief:</p><p></p><ul style="text-align: left;"><li>Who are you talking to, what are you saying, why should they listen?</li><li>What is their profile</li></ul><p></p><p>Develop the copy brief</p><p></p><ul style="text-align: left;"><li>Identify what type of imagery is going to communicate your message</li></ul><p></p><h4 style="text-align: left;">Functional Spec</h4><p></p><ul style="text-align: left;"><li>Any site applications required and their configuration</li></ul><p></p><p>Deliverables</p><p></p><ul style="text-align: left;"><li>Who is supplying what and when</li></ul><p></p><p>Once all the plans and deliverables are agreed then we start delivering…</p><p>Please <a href="https://www.imarketingonly.com/contact-us/" target="_blank">contact us</a> for more info.</p><p><br /></p><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;"><b>News&Update</b></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Website: <a href="http://www.imarketingonly.com/" style="color: #2288bb; text-decoration-line: none;">http://www.imarketingonly.com/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">WordPress : <a href="https://imarketingonly.wordpress.com/" style="color: #2288bb; text-decoration-line: none;">https://imarketingonly.wordpress.com/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Blogspot :<a href="http://imarketingonly.blogspot.com/" style="color: #2288bb; text-decoration-line: none;">http://imarketingonly.blogspot.com/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Twitter : <a href="https://twitter.com/imarketingonly" style="color: #2288bb; text-decoration-line: none;">https://twitter.com/imarketingonly</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/" style="color: #2288bb; text-decoration-line: none;">https://plus.google.com/+ImarketingonlyUK/</a></div><div style="background-color: white; color: #666666; font-family: "Trebuchet MS", Trebuchet, Verdana, sans-serif; font-size: 13.2px;">Facebook : <a href="https://www.facebook.com/IMarketingonly" style="color: #2288bb; text-decoration-line: none;">https://www.facebook.com/IMarketingonly</a></div>iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-54081162890152189902020-11-18T01:09:00.004-08:002020-11-18T01:38:58.804-08:00Check if my site/URLs are indexed on Google (Use Search Console)<h3 style="text-align: left;"> How to use Google Search Console to check whether a specific page/url is indexed.</h3><p></p>
<ol style="text-align: left;">
<li>Log into the gmail account that you use to manage this websites profile</li>
<li>Log into <a href="https://search.google.com/search-console/about" target="_blank">Google Search Console</a>.<p></p>
<ol style="text-align: left;"><li>Scroll down until you get a “Start Now” blue button in the top right </li><li>Click Start now (you may have login again BUT check if you are working with the right gmail account on this profile.) </li><li>Go to “URL inspection” in the left menu. </li><li>Copy the URL you’d like indexed and enter it into the search field. </li><li>If that page is indexed, it’ll say “URL is on Google.” <div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiu1S28YXwj_BL__8BtgEfdhIkimybeeGO6lYg2bgpUXdkjlLqEIMaKzFvwykPqJl2fmKMOTAx82EG-JFmhMO61_OGVAZS5PZg4DqaUHDXwPceVjzUQ_5Zb1do1ezWP_MXHBGxsSIO2YRU/s890/get-pages-indexed-01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="343" data-original-width="890" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiu1S28YXwj_BL__8BtgEfdhIkimybeeGO6lYg2bgpUXdkjlLqEIMaKzFvwykPqJl2fmKMOTAx82EG-JFmhMO61_OGVAZS5PZg4DqaUHDXwPceVjzUQ_5Zb1do1ezWP_MXHBGxsSIO2YRU/s320/get-pages-indexed-01.jpg" width="320" /></a></div><br /></li><li>If the page isn’t indexed, you’ll see the words “URL is not on Google.”<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgwW_BqzmKYgyM3BmUT1i4hSCgpkXS2192K3KQTQNzaMdPG2fjHZkyrdUUoIIrBz7ZSpID8DHpiqeCGnfaPmBoG65bnJuYordYWY-8EsGWM_dUdmXg9PPsLl5XmdrCBLszMiq6OAidFzls/s890/get-pages-indexed-02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="339" data-original-width="890" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgwW_BqzmKYgyM3BmUT1i4hSCgpkXS2192K3KQTQNzaMdPG2fjHZkyrdUUoIIrBz7ZSpID8DHpiqeCGnfaPmBoG65bnJuYordYWY-8EsGWM_dUdmXg9PPsLl5XmdrCBLszMiq6OAidFzls/s320/get-pages-indexed-02.jpg" width="320" /></a></div><br /></li></ol></li><li>How to get indexed by Google for “URL is not on Google.”</li><ol><li>Click the “Request indexing” button (bottom right)</li><li>Wait for Google to check the URL</li><li>Google now tests the URL to see if it can be indexed, Click “GOT IT” to exit</li></ol></ol><br /><div><div>These instructions are for new pages (or updated pages) that you want indexing quickly.</div><div><br /></div><div><b>BUT</b></div><div>…you can only submit 50 URLs for indexing per day.</div><div><br /></div><div>Further details on our <a href="https://www.imarketingonly.com/how-to-use-google-search-console-to-get-all-pages-indexed/" target="_blank">Check if my site/URLs are indexed on Google (Use Search Console)</a></div><div><br /></div></div><div><br /></div><div><br /></div><div><div><b>News&Update</b></div><div>Website: <a href="http://www.imarketingonly.com/">http://www.imarketingonly.com/</a></div><div>WordPress : <a href="https://imarketingonly.wordpress.com/">https://imarketingonly.wordpress.com/</a></div><div>Blogspot :<a href="http://imarketingonly.blogspot.com/">http://imarketingonly.blogspot.com/</a></div><div>Twitter : <a href="https://twitter.com/imarketingonly">https://twitter.com/imarketingonly</a></div><div>Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/">https://plus.google.com/+ImarketingonlyUK/</a></div><div>Facebook : <a href="https://www.facebook.com/IMarketingonly">https://www.facebook.com/IMarketingonly</a></div></div>iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-85109324386317008452020-10-27T01:25:00.004-07:002020-10-27T01:25:54.061-07:00How to Use Free Stock Photo Resources<p style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin: 0px 0px 10px; text-align: left;"></p><div style="text-align: justify;">Finding the right image is always a challenge and if you want to find a great image for free it becomes an even bigger challenge! Of course, if you have your own equipment and a flare for photography consider producing your own imagery.</div><div style="text-align: justify;">We’ve listed here the best free stock photo resources with the type of Creative Commons license and whether they require attribution.</div><p></p><p style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin: 0px 0px 10px; text-align: left;"></p><div style="text-align: justify;"><span style="font-weight: 700;">Image Licenses – Creative Commons and Public Domain</span></div><div style="text-align: justify;">There is a myriad of information about licences, but the most popular ones are Creative Commons and Public Domain licenses.</div><div style="text-align: justify;">A Creative Commons license only applies to images protected by copyright and communicates how the image can be used There may be restrictions on how you can use the image.</div><div style="text-align: justify;">A Public Domain license is free for use for anyone on the Internet so the image is unrestricted. An image that is in the public domain can be declared using CCO, which means “no copyright reserved.”</div><p></p><div style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin: 0px 0px 10px; text-align: left;"><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjWeJrNka7UMruPZX2VYJsKsdHI2ye8cZ8PbS3gOjYfKo6CT0BjWbD1fQqRMcSM9WB6cp_1TZNwJPoKiIJmcKmq1lqB7DzTijWjI5gBDAOng0WV-09PgcnLSpvYrIzZAkcJ4yQ0Utjxpys/s600/we-can-help-you-map-your-journey-sm.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="337" data-original-width="600" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjWeJrNka7UMruPZX2VYJsKsdHI2ye8cZ8PbS3gOjYfKo6CT0BjWbD1fQqRMcSM9WB6cp_1TZNwJPoKiIJmcKmq1lqB7DzTijWjI5gBDAOng0WV-09PgcnLSpvYrIzZAkcJ4yQ0Utjxpys/w400-h225/we-can-help-you-map-your-journey-sm.jpg" width="400" /></a></div><div class="separator" style="clear: both; text-align: center;"><br /></div><div class="separator" style="clear: both; text-align: left;"><br /></div><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;"><span style="box-sizing: border-box; font-weight: 700;">Already have an image in mind?</span></p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">You will need to check whether you can use the image. To do this go to <a href="https://www.imarketingonly.com/check-non-copyright-pictures-using-tineye/" rel="noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;" target="_blank">How to check copyright on images.</a></p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;"><span style="box-sizing: border-box; font-weight: 700;">Imagery Sources</span></p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">Here are some of our favourite sources for imagery.</p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;"><a href="https://www.123rf.com/" rel="noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;" target="_blank"><span style="box-sizing: border-box; font-weight: 700;">123RF</span></a></p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">Attribution: Some imagery</p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">License : CC variable</p><ul style="box-sizing: border-box; margin-bottom: 10px; margin-top: 0px;"><li style="box-sizing: border-box; text-align: justify;">A stock content provider. Some photos are free, but for limited sizes.</li><li style="box-sizing: border-box; text-align: justify;"><span style="box-sizing: border-box; font-weight: 700;">Our View: </span>Wide range of categories and option to subscribe for larger sizes.</li></ul><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;"><a href="http://albumarium.com/" rel="noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;" target="_blank"><span style="box-sizing: border-box; font-weight: 700;">Albumarium</span></a></p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">Attribution: Required</p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">License : CC 2.0</p><ul style="box-sizing: border-box; margin-bottom: 10px; margin-top: 0px;"><li style="box-sizing: border-box; text-align: justify;">Beautiful imagery with a useful list of popular albums.</li><li style="box-sizing: border-box; text-align: justify;"><span style="box-sizing: border-box; font-weight: 700;">Our View: </span>Easy to use interface.</li></ul><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;"><a href="https://avopix.com/" rel="noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;" target="_blank"><span style="box-sizing: border-box; font-weight: 700;">Avopix</span></a></p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">Attribution: Not Required</p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">License: CCO</p><ul style="box-sizing: border-box; margin-bottom: 10px; margin-top: 0px;"><li style="box-sizing: border-box; text-align: justify;">Free stock photos, videos and illustrations.</li><li style="box-sizing: border-box; text-align: justify;"><span style="box-sizing: border-box; font-weight: 700;">Our View: </span>A great bank of images. Easy to navigate and no sign up needed.</li></ul><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;"><a href="https://www.bucketlistly.blog/photos" rel="noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;" target="_blank"><span style="box-sizing: border-box; font-weight: 700;">BucketListly Photos</span></a></p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">Attribution: Not Required</p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">License: CCO</p><ul style="box-sizing: border-box; margin-bottom: 10px; margin-top: 0px;"><li style="box-sizing: border-box; text-align: justify;">An extensive traveller with a talent for taking photos.</li><li style="box-sizing: border-box; text-align: justify;"><span style="box-sizing: border-box; font-weight: 700;">Our View: </span>It’s a great way to travel the world. Amazing free imagery for travel websites.</li></ul><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;"><a href="https://burst.shopify.com/" rel="noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;" target="_blank"><span style="box-sizing: border-box; font-weight: 700;">Burst</span></a></p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">Attribution: Not Required</p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">License: CC Varies</p><ul style="box-sizing: border-box; margin-bottom: 10px; margin-top: 0px;"><li style="box-sizing: border-box; text-align: justify;">Shopify have created Burst. This is a free stock photography website for websites and commercial use.</li><li style="box-sizing: border-box; text-align: justify;"><span style="box-sizing: border-box; font-weight: 700;">Our View:</span> Great photos, just make sure you don’t get sucked into having a shopify website.</li></ul><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;"><span style="box-sizing: border-box;"><a href="https://www.dreamstime.com/free-photos" rel="noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;" target="_blank"><b>Dreamstime</b></a></span></p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">Attribution: Not Required</p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">License: CCO</p><ul style="box-sizing: border-box; margin-bottom: 10px; margin-top: 0px;"><li style="box-sizing: border-box; text-align: justify;">69 million stock images and 19 million users.</li><li style="box-sizing: border-box; text-align: justify;"><span style="box-sizing: border-box; font-weight: 700;">Our View: </span>No sign up needed and easy to use.</li></ul><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;"><a href="https://www.chamberofcommerce.org/findaphoto/" rel="noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;" target="_blank"><span style="box-sizing: border-box; font-weight: 700;">FindA.Photo</span></a></p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">Attribution: Not Required</p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">License CCO</p><ul style="box-sizing: border-box; margin-bottom: 10px; margin-top: 0px;"><li style="box-sizing: border-box; text-align: justify;">10,000 free stock photos.</li><li style="box-sizing: border-box; text-align: justify;"><span style="box-sizing: border-box; font-weight: 700;">Our View: </span>Basic site. Search by keyword or by colour.</li></ul><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;"><span style="box-sizing: border-box; font-weight: 700;">Other Sites</span></p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;">There are many <a href="https://www.imarketingonly.com/online-photo-resources/" rel="noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;" target="_blank">other sites which provide imagery</a>.</p><p style="box-sizing: border-box; margin: 0px 0px 10px; text-align: justify;"><br /></p><div style="font-family: "Times New Roman"; font-size: medium;"><b>News&Update</b></div><div style="font-family: "Times New Roman"; font-size: medium;">Website: <a href="http://www.imarketingonly.com/">http://www.imarketingonly.com/</a></div><div style="font-family: "Times New Roman"; font-size: medium;">WordPress : <a href="https://imarketingonly.wordpress.com/">https://imarketingonly.wordpress.com/</a></div><div style="font-family: "Times New Roman"; font-size: medium;">Blogspot :<a href="http://imarketingonly.blogspot.com/">http://imarketingonly.blogspot.com/</a></div><div style="font-family: "Times New Roman"; font-size: medium;">Twitter : <a href="https://twitter.com/imarketingonly">https://twitter.com/imarketingonly</a></div><div style="font-family: "Times New Roman"; font-size: medium;">Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/">https://plus.google.com/+ImarketingonlyUK/</a></div><div style="font-family: "Times New Roman"; font-size: medium;">Facebook : <a href="https://www.facebook.com/IMarketingonly">https://www.facebook.com/IMarketingonly</a></div></div>iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-77582985023562374252020-09-30T22:15:00.002-07:002020-09-30T22:17:55.172-07:00How to resize an image using Online Photo Editor?<p> If you want to resize an image.</p><div>We sugguest our tool : <a href="https://www.imarketingonly.com/photo-editor/" target="_blank">Online Photo Editor</a>. Follow six step to resize image :</div><div><br /></div><div><div><ol style="text-align: left;"><li>Go to <a href="https://www.imarketingonly.com/photo-editor/" target="_blank">Online Photo Editor</a>.</li><li>Click ‘Upload from Computer’ and select your image. Click ‘OPEN.’</li><li>Click ‘Resize’ from the left-hand side.</li><li>Enter the required ‘Width’ or ‘Height’. Always tick ‘Maintain Aspect Ratio’ to ensure image integrity.</li><li>Click ‘Resize’.</li><li>Click ‘Save’ to download the image. Add name, select file type (JPEG or PNG) and quality. Click ‘Save’.</li></ol><div>Or see video instruction</div></div></div><div class="separator" style="clear: both; text-align: center;"><iframe allowfullscreen="" class="BLOG_video_class" height="266" src="https://www.youtube.com/embed/0lwxKqyeS-w" width="320" youtube-src-id="0lwxKqyeS-w"></iframe></div><br /><div><br /></div><div><div><b>News&Update</b></div><div>Website: <a href="http://www.imarketingonly.com/">http://www.imarketingonly.com/</a></div><div>WordPress : <a href="https://imarketingonly.wordpress.com/">https://imarketingonly.wordpress.com/</a></div><div>Blogspot :<a href="http://imarketingonly.blogspot.com/">http://imarketingonly.blogspot.com/</a></div><div>Twitter : <a href="https://twitter.com/imarketingonly">https://twitter.com/imarketingonly</a></div><div>Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/">https://plus.google.com/+ImarketingonlyUK/</a></div><div>Facebook : <a href="https://www.facebook.com/IMarketingonly">https://www.facebook.com/IMarketingonly</a></div></div>iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-60025164589282295812020-07-20T03:36:00.000-07:002020-07-20T03:48:32.971-07:00How to check copyright on images?If an image is copyrighted, How to check?<br />
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We sugguest TinEye image search engine. It is a great tool for identifying where images are used on the web.</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4HE7rhW44y4Q_9kznnbvWcUKNvzSCNIYDk_6EQCIeQGfxKgajSwR_XEN9qT7Qg2ygo0hDZrb_qoicmHwmDK_VWJohNbjB3czIhpT9qled6UOL-g1PHLnDHrIizb-p5PvU07wiKZ10_fQ/s1600/2020-07-20_172803.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="801" data-original-width="962" height="332" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4HE7rhW44y4Q_9kznnbvWcUKNvzSCNIYDk_6EQCIeQGfxKgajSwR_XEN9qT7Qg2ygo0hDZrb_qoicmHwmDK_VWJohNbjB3czIhpT9qled6UOL-g1PHLnDHrIizb-p5PvU07wiKZ10_fQ/s400/2020-07-20_172803.jpg" width="400" /></a></div>
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Follow Five step to verify an image and identify the copyright owner.<br />
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1. Go to "tineye.com"</div>
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2. Enter the image URL OR upload the image.</div>
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3. Tineye will now review where else on the web the image is used.</div>
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4. Review the URL of the site that the photo is displayed on.<br />
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5. If it is a photo library, news or stock photo site then do not use. If the
image is on a range of misc sites then try and find the source and pass
credit as necessary.</div>
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<b>News&Update</b></div>
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Website: <a href="http://www.imarketingonly.com/">http://www.imarketingonly.com/</a></div>
<div>
WordPress : <a href="https://imarketingonly.wordpress.com/">https://imarketingonly.wordpress.com/</a></div>
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Blogspot :<a href="http://imarketingonly.blogspot.com/">http://imarketingonly.blogspot.com/</a></div>
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Twitter : <a href="https://twitter.com/imarketingonly">https://twitter.com/imarketingonly</a></div>
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Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/">https://plus.google.com/+ImarketingonlyUK/</a></div>
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Facebook : <a href="https://www.facebook.com/IMarketingonly">https://www.facebook.com/IMarketingonly</a></div>
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iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-40047876353639622782020-02-17T01:20:00.002-08:002020-02-17T01:23:48.614-08:00Geocoding, Embedding, Lats & longs with Google Maps<br />
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Use these <a href="https://www.imarketingonly.com/geocoding-embedding-lats-longs-with-google-maps/">Map tools</a> to assist in creating and locating points on google maps.<br />
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Source an address using Google Maps</h3>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjHrO6pIqS9iydz-DIYyuUmJ-Fgqer8zOwsPx1jL7Go3usI_Q0jymY4rYVGZtPH9h_8E8Sv9efeXKLiSsSs8fweCOqVrKumlWfExygUESnltHiHUUSi7VNigSbN_fLUFLGRia-ZEr4d_sE/s1600/2019-11-19_100149.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img alt="Google Maps" class=" wp-image-4230 size-full img-responsive alignleft" height="88" src="https://www.imarketingonly.com/wp-content/uploads/2018/10/icon-located.png" width="88" /></a>Identify an address using a google map.</div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
1. Search using a partial address<br />
2. Drag and drop the icon to the location<br />
3. Cut and paste (save the address)</div>
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<a href="https://imarketingonly.files.wordpress.com/2020/02/2020-02-17_152605.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="2020-02-17_152605" class=" size-full wp-image-417 alignnone" height="31" src="https://imarketingonly.files.wordpress.com/2020/02/2020-02-17_152605.jpg" width="409" /></a><br />
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<h3>
Identify Lats & Longs</h3>
<div style="background-color: white; box-sizing: border-box; color: black; font-family: "raleway", sans-serif; font-size: 15px; font-style: normal; letter-spacing: normal; margin: 0px 0px 10px; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjHrO6pIqS9iydz-DIYyuUmJ-Fgqer8zOwsPx1jL7Go3usI_Q0jymY4rYVGZtPH9h_8E8Sv9efeXKLiSsSs8fweCOqVrKumlWfExygUESnltHiHUUSi7VNigSbN_fLUFLGRia-ZEr4d_sE/s1600/2019-11-19_100149.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img alt="Google Maps" class=" wp-image-4229 size-full img-responsive alignleft" height="88" src="https://www.imarketingonly.com/wp-content/uploads/2018/10/icon-lat-long.png" width="88" /></a>Find lats and longs either by clicking on a google map or using partial search and dragging.</div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
<ol>
<li>Save the details</li>
<li>Email multiple searches to yourself</li>
</ol>
</div>
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<a href="https://imarketingonly.files.wordpress.com/2020/02/2020-02-17_152751.jpg"><img alt="2020-02-17_152751" class=" size-full wp-image-418 alignleft" height="31" src="https://imarketingonly.files.wordpress.com/2020/02/2020-02-17_152751.jpg" width="409" /></a><br />
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<div class="separator" style="clear: both; text-align: center;">
</div>
<h3>
Embed a Google Map</h3>
<div style="background-color: white; box-sizing: border-box; color: black; font-family: "raleway", sans-serif; font-size: 15px; font-style: normal; letter-spacing: normal; margin: 0px 0px 10px; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjHrO6pIqS9iydz-DIYyuUmJ-Fgqer8zOwsPx1jL7Go3usI_Q0jymY4rYVGZtPH9h_8E8Sv9efeXKLiSsSs8fweCOqVrKumlWfExygUESnltHiHUUSi7VNigSbN_fLUFLGRia-ZEr4d_sE/s1600/2019-11-19_100149.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img alt="Google Maps" class=" wp-image-4228 size-full img-responsive alignleft" height="88" src="https://www.imarketingonly.com/wp-content/uploads/2018/10/icon-embaded.png" width="88" /></a>Create an embeddable google map for your site.</div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
Search for your location, add titles,headings, descriptions – create code,<br />
copy and paste code into your website for a Customized google map</div>
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<br />
<a href="https://imarketingonly.files.wordpress.com/2020/02/2020-02-17_152751.jpg"><img alt="2020-02-17_152751" class=" size-full wp-image-418 alignleft" height="31" src="https://imarketingonly.files.wordpress.com/2020/02/2020-02-17_152751.jpg" width="409" /></a><br />
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<br />
<div>
<b>News&Update</b></div>
<div>
Website: <a href="http://www.imarketingonly.com/">http://www.imarketingonly.com/</a></div>
<div>
WordPress : <a href="https://imarketingonly.wordpress.com/">https://imarketingonly.wordpress.com/</a></div>
<div>
Blogspot :<a href="http://imarketingonly.blogspot.com/">http://imarketingonly.blogspot.com/</a></div>
<div>
Twitter : <a href="https://twitter.com/imarketingonly">https://twitter.com/imarketingonly</a></div>
<div>
Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/">https://plus.google.com/+ImarketingonlyUK/</a></div>
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Facebook : <a href="https://www.facebook.com/IMarketingonly">https://www.facebook.com/IMarketingonly</a></div>
iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-81263907149548656392020-01-19T22:57:00.000-08:002020-01-19T23:04:07.122-08:00Digital marketing services and Digital marketing portfolio<span style="background-color: white;">imarketingonly providing a great looking website is a given, providing a website which works to develop or achieve your business objectives is always a lot harder
Our business focus is to “Build your Online Business”. We are marketers with technology skills and we never forget your website is your primary marketing tool.</span><br />
<span style="background-color: white;"><br /></span>
<span style="background-color: white;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiFPe2NEQlJ-UYWdYVf-3im1P9dugNLYI4T7sVNK_9OTwRcqVFXE9AlYA-2XtjXIKFc3f0aMwMb8gwzbW5ZGz03yFaJBlKA0I1Xeb8ArrOwxVKy22m84Rj6EGOQTdi2quEXK6d1UmiXBjU/s1600/2020-01-20_124041.jpg" imageanchor="1"><img border="0" data-original-height="216" data-original-width="1127" height="75" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiFPe2NEQlJ-UYWdYVf-3im1P9dugNLYI4T7sVNK_9OTwRcqVFXE9AlYA-2XtjXIKFc3f0aMwMb8gwzbW5ZGz03yFaJBlKA0I1Xeb8ArrOwxVKy22m84Rj6EGOQTdi2quEXK6d1UmiXBjU/s400/2020-01-20_124041.jpg" width="400" /> </a></span><br />
<span style="background-color: white;"><br /></span>
<div style="border: 0px none; box-sizing: border-box; clear: both; color: #101010; font-family: "source sans pro", sans-serif; font-style: normal; font-weight: 700; letter-spacing: normal; line-height: 1.33693; margin: 0px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;"><span style="font-size: large; font-weight: normal;"><a href="https://www.imarketingonly.com/services/" style="border: 0px none; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; margin: 0px; outline: currentcolor none 0px; padding: 0px; vertical-align: baseline;">Services</a></span></span></div>
<div style="border: 0px none; box-sizing: border-box; clear: both; color: #101010; font-family: "source sans pro", sans-serif; font-style: normal; letter-spacing: normal; line-height: 1.69963; margin: 0px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;"><span style="font-size: large;">SEO & PPC Website Traffic</span></span></div>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">We use 3 primary <b style="border: 0px; box-sizing: border-box; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: 700; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Website Marketing</b> techniques:</span></div>
<ol style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; list-style: outside none decimal; margin: 0px 0px 1.5em 3em; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<li style="border: 0px; box-sizing: border-box; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="background-color: white;">SEO (Search Engine Optimisation)</span></li>
<li style="border: 0px; box-sizing: border-box; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="background-color: white;">Content Marketing</span></li>
<li style="border: 0px; box-sizing: border-box; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="background-color: white;">PPC – Google Adwords (advertising in the search engine results page)</span></li>
</ol>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">These actions have substantially increased online traffic for our customers.</span></div>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">Further detail on how we carry out <a href="https://www.imarketingonly.com/search-seo-optimization/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" title="SEO & PPC traffic development">SEO Site optimisation</a> and how we manage your <a href="https://www.imarketingonly.com/ppc-google-adwords/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Google Adwords programmes</a>.</span></div>
<div style="border: 0px none; box-sizing: border-box; clear: both; color: #101010; font-family: "source sans pro", sans-serif; font-style: normal; font-weight: 700; letter-spacing: normal; line-height: 1.69963; margin: 0px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;"><span style="font-size: large; font-weight: normal;">Responsive Website Design</span></span></div>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">A marketing led website that focuses on your visitors, delivering experiences that solve their problems in the process motivating them to “talk to you”.</span></div>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">For further detail on how we build <a href="https://www.imarketingonly.com/web-design/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" title="Responsive Website Design">Responsive Web Design</a>.</span></div>
<div style="border: 0px none; box-sizing: border-box; clear: both; color: #101010; font-family: "source sans pro", sans-serif; font-style: normal; font-weight: 700; letter-spacing: normal; line-height: 1.69963; margin: 0px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;"><span style="font-size: large; font-weight: normal;">Social Media Management</span></span></div>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">We have been working with small business for over 6 years solving this problem. With our clients we create the strategy and then develop and implement plans. Ultimately we look to increase brand penetration and customer engagement.</span></div>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">Our services are aimed to fit into a small business’s budget, and expectations. We help, advise, direct and do the work – we let you get back to what you do best – running your company.</span></div>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">Further details on our <a href="https://www.imarketingonly.com/email-marketing/" style="border: 0px; box-sizing: border-box; color: #4c4b49; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" title="Email Marketing Campaigns">Social Media Marketing Services</a>.</span></div>
<div style="border: 0px none; box-sizing: border-box; clear: both; color: #101010; font-family: "source sans pro", sans-serif; font-size: 2.5888rem; font-style: normal; letter-spacing: normal; line-height: 1.69963; margin: 0px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;"><span style="font-weight: normal;">
<span style="font-size: large;">Email Marketing, Newsletters</span></span></span></div>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">Email marketing is an established successful marketing channel. There are development tools that enable well designed, cost effective email marketing campaigns to be developed in 48hrs.</span></div>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">For further details on our <a href="https://www.imarketingonly.com/email-marketing/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" title="Email Marketing Campaigns">Email Marketing Services</a>.</span></div>
<div style="border: 0px none; box-sizing: border-box; clear: both; color: #101010; font-family: "source sans pro", sans-serif; font-style: normal; font-weight: 700; letter-spacing: normal; line-height: 1.69963; margin: 0px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;"><span style="font-size: large; font-weight: normal;">Web Apps & Online Tools</span></span></div>
<ul style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; list-style: outside none disc; margin: 0px 0px 1.5em 3em; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<li style="border: 0px; box-sizing: border-box; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="background-color: white;">Identify visitor issues and provide tools enabling them to carry out their tasks quicker and more easily</span></li>
<li style="border: 0px; box-sizing: border-box; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><span style="background-color: white;">Establish where savings can be made in your processes perhaps a simple tool could be developed to save you time and money?</span></li>
</ul>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">Our team having worked in many industries and bring a great deal of knowledge to the designing and developing of online applications.</span></div>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">Further details on our <a href="https://www.imarketingonly.com/website-applications/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" title="Website Applications">Website Application Development</a></span></div>
<div style="border: 0px none; box-sizing: border-box; clear: both; color: #101010; font-family: "source sans pro", sans-serif; font-style: normal; font-weight: 700; letter-spacing: normal; line-height: 1.33693; margin: 0px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;"><span style="font-size: large; font-weight: normal;">Digital Marketing Portfolio</span></span></div>
<div data-adtags-visited="true" style="border: 0px none; box-sizing: border-box; color: #444444; font-family: "source sans pro", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 20px; outline: currentcolor none 0px; padding: 0px; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;">
<span style="background-color: white;">Browse through our Creative Website Designs and Digital Marketing portfolio.</span></div>
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<div class="gallery-row" data-original-height="170" data-original-width="680" style="border: 0px; box-sizing: border-box; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; height: 153px; margin: 0px; outline: 0px; overflow: hidden; padding: 0px; vertical-align: baseline; width: 613px;">
<div class="gallery-group" data-original-height="170" data-original-width="170" style="border: 0px; box-sizing: border-box; float: left; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; height: 153px; margin: 0px; outline: 0px; padding: 0px; position: relative; vertical-align: baseline; width: 153px;">
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<span style="background-color: white;"><a border="0" href="https://imarketingonly.files.wordpress.com/2020/01/pannapolis.jpg" itemprop="url" style="background-attachment: scroll; background-clip: border-box; background-image: none; background-origin: padding-box; background-position: 0px 0px; background-repeat: repeat; background-size: auto; border: medium none; box-sizing: border-box; color: inherit; font-family: inherit; font-size: 16px; font-style: inherit; font-weight: inherit; margin: 0px; outline: currentcolor none 0px; padding: 0px; text-decoration: none; vertical-align: baseline; width: auto;"><img alt="pAnnapolis" data-attachment-id="397" data-comments-opened="1" data-image-description="" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="pAnnapolis" data-large-file="https://imarketingonly.files.wordpress.com/2020/01/pannapolis.jpg?w=642" data-medium-file="https://imarketingonly.files.wordpress.com/2020/01/pannapolis.jpg?w=188" data-orig-file="https://imarketingonly.files.wordpress.com/2020/01/pannapolis.jpg" data-orig-size="696,1110" data-original-height="166" data-original-width="166" height="166" itemprop="http://schema.org/image" src="https://imarketingonly.files.wordpress.com/2020/01/pannapolis.jpg?w=166&h=166&crop=1" style="background-attachment: scroll; background-clip: border-box; background-image: none; background-origin: padding-box; background-position: 0px 0px; background-repeat: repeat; background-size: auto; border: medium none; box-shadow: none; box-sizing: border-box; height: 149px; margin: 2px; max-width: 100%; padding: 0px; vertical-align: middle; width: 149px;" title="pAnnapolis" width="166" /></a></span></div>
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iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-69206067516002587622019-11-18T19:13:00.001-08:002019-11-18T19:22:48.204-08:00Digital Marketing Planning and Where to invest your digital marketing budget<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
<span style="box-sizing: border-box; font-weight: 700;"><span style="color: #666666;"><span style="background-color: white; display: inline; float: none; font-family: "raleway" , sans-serif; font-size: 15px; font-style: normal; letter-spacing: normal; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">If you run your own business or work in marketing there is real pressure to have your products and services talked about online everywhere. How do you prioritize channels? It’s not easy, but you need to go back to your marketing plan.</span></span></span><b style="box-sizing: border-box; font-weight: 700;"> </b>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjHrO6pIqS9iydz-DIYyuUmJ-Fgqer8zOwsPx1jL7Go3usI_Q0jymY4rYVGZtPH9h_8E8Sv9efeXKLiSsSs8fweCOqVrKumlWfExygUESnltHiHUUSi7VNigSbN_fLUFLGRia-ZEr4d_sE/s1600/2019-11-19_100149.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" data-original-height="371" data-original-width="530" height="140" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjHrO6pIqS9iydz-DIYyuUmJ-Fgqer8zOwsPx1jL7Go3usI_Q0jymY4rYVGZtPH9h_8E8Sv9efeXKLiSsSs8fweCOqVrKumlWfExygUESnltHiHUUSi7VNigSbN_fLUFLGRia-ZEr4d_sE/s200/2019-11-19_100149.jpg" width="200" /></a></div>
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<b style="box-sizing: border-box; font-weight: 700;">Step 1 : Know your business</b></div>
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<b>Goals</b></div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
Before you can begin the process of choosing which marketing channel to work with you need to know your business goals, your budget and what you are prepared to do yourself.</div>
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Driving sales leads is normally the primary objective. All other goals are usually building up to this objective. Typical goals are:</div>
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<li style="box-sizing: border-box;">X of e-commerce sales</li>
<li style="box-sizing: border-box;">X email sign ups</li>
<li style="box-sizing: border-box;">X on-site video views</li>
<li style="box-sizing: border-box;">X social media followers</li>
</ul>
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It’s a good idea to have key goals and then some individual goals for each marketing activity.</div>
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<b style="box-sizing: border-box; font-weight: 700;">Step 2 : Current Channel Performance</b></div>
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Skip over this if you’re a brand new business…</div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
So, for each of your channels have a look at:</div>
<ul style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin-bottom: 10px; margin-top: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
<li style="box-sizing: border-box;">Your inbound visitor sources – use Google Analytics to track where people are coming from when they land on your site. In Google Analytics you can look at how many visitors are coming from Organic Search, Direct, Social Media and Referrals.</li>
<li style="box-sizing: border-box;">Create a channel tracking spreadsheet so you can compare channels. Typically, people compare unique visitors, sign ups, conversions to active users, conversions to paying customers and campaign spend.</li>
</ul>
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And then of course, analyze to work out which channels attract the most successful customers for the least amount of money.</div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
<b style="box-sizing: border-box; font-weight: 700;">Step 3 : Create a Channel Plan</b><br />
<div class="separator" style="clear: both; text-align: center;">
<b style="box-sizing: border-box; font-weight: 700;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgzywyxRbboHNks-UbqGu2UAi3yuCXfFOvXuclYvXQJZc5d6b2LcHYPqDwBWMDdDcfpKhAkU3GvskUFhpTnWIvdIMoijx5_AWNGDWMaXYQuI8GQ2HkdsG9eorTSJkLOxvWAGpsgrLwCwtU/s1600/digital-marketing-trends-2017.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1019" data-original-width="1000" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgzywyxRbboHNks-UbqGu2UAi3yuCXfFOvXuclYvXQJZc5d6b2LcHYPqDwBWMDdDcfpKhAkU3GvskUFhpTnWIvdIMoijx5_AWNGDWMaXYQuI8GQ2HkdsG9eorTSJkLOxvWAGpsgrLwCwtU/s400/digital-marketing-trends-2017.jpg" width="391" /></a></b></div>
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<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
If you’re new to digital marketing start with 1 to 3 channels and do them well. If it’s not obvious which channel to work with then do a simple rating for each channel by:</div>
<ul style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin-bottom: 10px; margin-top: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
<li style="box-sizing: border-box;">Impact – the size of the opportunity, based on audience reach, search volume and other factors</li>
<li style="box-sizing: border-box;">Confidence – how confident you are in your ability to capture and convert that audience</li>
<li style="box-sizing: border-box;">Effort – how much effort you anticipate each channel will take to execute</li>
</ul>
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So, lets assume I am selling Vegan Baby Food online in the UK and having already made some progress through Google Adwords I need to up my sales. Perhaps you’re trying to decide between 2 channels – paid Facebook Ads and SEO.</div>
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<b style="box-sizing: border-box; font-weight: 700;">Impact:</b></div>
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Facebook – millions of users, although not all of them will be interested in vegan baby food, it is a safe assumption that most people with babies are between 20 and 45 and will be using Facebook. Potentially Facebook has impact.</div>
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SEO – The potential impact is limited by the number of people actively searching for vegan baby food online. Google Keyword Planner can help with giving you some ideas on how many people are searching on specific keywords and if you are already using Google Adwords you can obtain even more detailed information.</div>
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And of course you will need to take into account budget. Initially selection of a channel is part data, part gut feel. At some point you have to take the plunge.</div>
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So, in this instance Facebook should get a higher impact score than SEO.</div>
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<b style="box-sizing: border-box; font-weight: 700;">Confidence:</b></div>
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How confident you are in your ability to capture and convert that audience</div>
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<b style="box-sizing: border-box; font-weight: 700;">Effort:</b></div>
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How much effort (time and money) to make the channel work.</div>
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<b style="box-sizing: border-box; font-weight: 700;">Step 4: Implement, Analyze and Adapt</b></div>
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Analyse and Adapt Gather your chosen performance data and work through the results.</div>
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Learn from mistakes and don’t be scared to pull out of a channel...<a href="https://www.imarketingonly.com/invest-digital-marketing-budget/">View More</a><br />
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iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-81725754916189440382019-10-23T00:12:00.001-07:002019-10-23T00:21:49.302-07:00Email Marketing | Keeping your site top of mind<span style="background-color: white; font-family: "raleway" , sans-serif; font-size: 15px;"><br /></span>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi6A2OKhlvqDSX4Np3xVzkBHpOOar1Pfrtmgug1b-uGPsn39cUvaXeRf7BYcnQfxCTLEEDTS77n5b0rcRVV7LpZFKOWvafeXKn96lhbymypT7PEZ67wFxhjrKikC_dK6ja3EIrYt4jKrSE/s1600/email-marketing.png" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" data-original-height="291" data-original-width="285" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi6A2OKhlvqDSX4Np3xVzkBHpOOar1Pfrtmgug1b-uGPsn39cUvaXeRf7BYcnQfxCTLEEDTS77n5b0rcRVV7LpZFKOWvafeXKn96lhbymypT7PEZ67wFxhjrKikC_dK6ja3EIrYt4jKrSE/s200/email-marketing.png" width="195" /></a></div>
<span style="background-color: white; font-family: "raleway" , sans-serif; font-size: 15px;">Responsive email </span><span style="background-color: white; font-family: "raleway" , sans-serif; font-size: 15px;">design is one of the most effective forms of digital marketing. Email marketing, if done properly delivers significant traffic very cost effectively.</span><br />
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Email Marketing Generates Revenue</h2>
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The typical objectives of email marketing are:</h2>
<ul style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin-bottom: 10px; margin-top: 0px;">
<li style="box-sizing: border-box;"><span style="box-sizing: border-box; font-weight: 700;">Top of mind</span> (Awareness) – use a newsletter to maintain communication</li>
<li style="box-sizing: border-box;"><span style="box-sizing: border-box; font-weight: 700;">Sales </span>– use a eflyer with a strong proposition and a call to action</li>
<li style="box-sizing: border-box;"><span style="box-sizing: border-box; font-weight: 700;">Branding</span>– construct a viral email to generate awareness</li>
</ul>
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Advantages:</h2>
<ul style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin-bottom: 10px; margin-top: 0px;">
<li style="box-sizing: border-box;"><span style="box-sizing: border-box; font-weight: 700;">Cost – </span>Significant saving on printed mediums</li>
<li style="box-sizing: border-box;"><span style="box-sizing: border-box; font-weight: 700;">Timing</span> – Email marketing is almost immediate<a href="https://www.imarketingonly.com/wp-content/uploads/2018/07/email-results1.jpg" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;"><img alt="Email marketing, if done properly delivers significant traffic very cost effectively." class="alignright wp-image-7357806 size-full img-responsive" height="197" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/email1.jpg" style="border: 0px solid rgb(0, 0, 0); box-sizing: border-box; display: block; float: right; height: auto; margin: 4px 0px 2px 14px; max-width: 100%; vertical-align: middle;" title="Email Marketing Campaign" width="200" /></a></li>
<li style="box-sizing: border-box;"><span style="box-sizing: border-box; font-weight: 700;">Response – </span>The call to action is clear: “Click <span style="box-sizing: border-box; font-weight: 700;">here</span> to receive this offer”</li>
<li style="box-sizing: border-box;"><span style="box-sizing: border-box; font-weight: 700;">Effective – </span>Email marketing enables you to communicate in real time</li>
<li style="box-sizing: border-box;"><span style="box-sizing: border-box; font-weight: 700;">Measurable – </span>Every element is measurable, which offer was effective, which links were clicked</li>
<li style="box-sizing: border-box;"><span style="box-sizing: border-box; font-weight: 700;">Targeted – </span>Your lists can be easily segmented ensuring opportunities are not wasted</li>
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Success is not an accident.</h2>
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There are a myriad of actions that should be done to ensure a successful <a href="https://www.imarketingonly.com/email-marketing/" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;">email marketing campaign</a>.<br />
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iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-67944388169366564132019-09-26T03:32:00.002-07:002019-09-26T03:32:44.185-07:00digital marketing<h2 style="-webkit-text-stroke-width: 0px; background-color: white; border-left: 3px solid rgb(246, 139, 31); box-sizing: border-box; color: #f68b1f; font-family: Raleway, sans-serif; font-size: 25px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; line-height: 1.1; margin-bottom: 30px; margin-top: 20px; orphans: 2; overflow: hidden; padding-left: 10px; padding-top: 0px; text-align: left; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
Developing website traffic.<span style="font-weight: normal;"> </span></h2>
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<a href="https://www.imarketingonly.com/wp-content/uploads/2018/07/seo2.jpg" style="background-color: transparent; box-sizing: border-box; clear: left; color: #f68b1f; float: left; font-weight: 500; margin-bottom: 1em; margin-right: 1em; text-decoration: none; transition: all 0.2s linear 0s;"><img alt="seo" class="alignright size-medium wp-image-728 img-responsive" height="118" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/seo2-300x177.jpg" style="border: 0px solid rgb(0, 0, 0); box-sizing: border-box; display: block; float: right; margin: 4px 0px 2px 14px; max-width: 100%; vertical-align: middle;" title="" width="200" /></a></div>
<ol style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin-bottom: 10px; margin-top: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
<li style="box-sizing: border-box;">SEO (Search Engine Optimisation)</li>
<li style="box-sizing: border-box;">Content Marketing</li>
<li style="box-sizing: border-box;">PPC – Google Adwords<br />Moredetail on how we carry out <a href="https://www.imarketingonly.com/search-seo-optimization/" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; font-weight: 500; text-decoration: none; transition: all 0.2s linear 0s;" title="SEO & PPC traffic development">SEO Site optimisation</a> and how we manage your <a href="https://www.imarketingonly.com/ppc-google-adwords/" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; font-weight: 500; text-decoration: none; transition: all 0.2s linear 0s;">Google Adwords programmes</a>.</li>
</ol>
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Responsive Website Design</h2>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
<a href="https://www.imarketingonly.com/wp-content/uploads/2018/07/responsive2.jpg" style="background-color: transparent; box-sizing: border-box; clear: left; color: #f68b1f; float: left; font-weight: 500; margin-bottom: 1em; margin-right: 1em; text-decoration: none; transition: all 0.2s linear 0s;"><img alt="web design" class="alignright size-medium wp-image-734 img-responsive" height="118" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/responsive2-300x177.jpg" style="border: 0px solid rgb(0, 0, 0); box-sizing: border-box; display: block; float: right; height: auto; margin: 4px 0px 2px 14px; max-width: 100%; vertical-align: middle;" title="" width="200" /></a>We build marketing led website that focuses on your visitors, delivering experiences that solve their problems in the process motivating them to “talk to you”. Our stages are:<b style="box-sizing: border-box; font-weight: 700;"><br />Website strategy,</b><b style="box-sizing: border-box; font-weight: 700;"> Design & creative,</b><b style="box-sizing: border-box; font-weight: 700;"> Web page development.</b> More detail on <a href="https://www.imarketingonly.com/web-design/" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; font-weight: 500; text-decoration: none; transition: all 0.2s linear 0s;" title="Responsive Website Design">Responsive Websites</a>.</div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
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Email Marketing</h2>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
<a href="https://www.imarketingonly.com/wp-content/uploads/2018/07/emailmarketing3.jpg" style="background-color: transparent; box-sizing: border-box; clear: left; color: #f68b1f; float: left; font-weight: 500; margin-bottom: 1em; margin-right: 1em; text-decoration: none; transition: all 0.2s linear 0s;"><img alt="email marketing" class="alignright size-medium wp-image-740 img-responsive" height="118" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/emailmarketing3-300x177.jpg" style="border: 0px solid rgb(0, 0, 0); box-sizing: border-box; display: block; float: right; height: auto; margin: 4px 0px 2px 14px; max-width: 100%; vertical-align: middle;" title="" width="200" /></a></div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
Email marketing is an established successful marketing channel. There are development tools that enable well designed, cost effective email marketing campaigns to be developed in 48hrs. We design, develop and distribute hundreds of campaigns sending about 100,000 emails each month. More details on our <a href="https://www.imarketingonly.com/email-marketing/" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; font-weight: 500; text-decoration: none; transition: all 0.2s linear 0s;" title="Email Marketing Campaigns">Email Marketing Services</a>.</div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
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<h2 style="-webkit-text-stroke-width: 0px; background-color: white; border-left: 3px solid rgb(246, 139, 31); box-sizing: border-box; color: #f68b1f; font-family: Raleway, sans-serif; font-size: 25px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; line-height: 1.1; margin-bottom: 30px; margin-top: 20px; orphans: 2; overflow: hidden; padding-left: 10px; padding-top: 0px; text-align: left; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
Social Media Management</h2>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
<a href="https://www.imarketingonly.com/wp-content/uploads/2018/07/social2.jpg" style="background-color: transparent; box-sizing: border-box; clear: left; color: #f68b1f; float: left; font-weight: 500; margin-bottom: 1em; margin-right: 1em; text-decoration: none; transition: all 0.2s linear 0s;"><img alt="social media marketing" class="alignright size-medium wp-image-743 img-responsive" height="118" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/social2-300x177.jpg" style="border: 0px solid rgb(0, 0, 0); box-sizing: border-box; display: block; float: right; height: auto; margin: 4px 0px 2px 14px; max-width: 100%; vertical-align: middle;" title="" width="200" /></a>Our goals are to increase brand penetration and customer engagement.</div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
Our services are aimed to fit into a small business’s budget, and expectations. We help, advise, direct and do the work – we let you get back to what you do best – running your company. More details on our <a href="https://www.imarketingonly.com/internet-marketing/social-media/" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; font-weight: 500; text-decoration: none; transition: all 0.2s linear 0s;" title="Email Marketing Campaigns">Social Media Marketing Services</a>.</div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
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<h2 style="-webkit-text-stroke-width: 0px; background-color: white; border-left: 3px solid rgb(246, 139, 31); box-sizing: border-box; color: #f68b1f; font-family: Raleway, sans-serif; font-size: 25px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; line-height: 1.1; margin-bottom: 30px; margin-top: 20px; orphans: 2; overflow: hidden; padding-left: 10px; padding-top: 0px; text-align: left; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
Website Applications</h2>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
<a href="https://www.imarketingonly.com/wp-content/uploads/2018/07/application-imo2.jpg" style="background-color: transparent; box-sizing: border-box; clear: left; color: #f68b1f; float: left; font-weight: 500; margin-bottom: 1em; margin-right: 1em; text-decoration: none; transition: all 0.2s linear 0s;"><img alt="internet marketing" class="alignright size-medium wp-image-749 img-responsive" height="118" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/application-imo2-300x177.jpg" style="border: 0px solid rgb(0, 0, 0); box-sizing: border-box; display: block; float: right; height: auto; margin: 4px 0px 2px 14px; max-width: 100%; vertical-align: middle;" title="" width="200" /></a>We build online applications and website tools that assist visitors and customers achieve their sites objectives.</div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
We work to identify visitor issues and provide tools to make things quicker and easier or more cost effective. More details on our <a href="https://www.imarketingonly.com/website-applications/" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; font-weight: 500; text-decoration: none; transition: all 0.2s linear 0s;" title="Website Applications">Website Application Development</a></div>
<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
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<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
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<div style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 15px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 500; letter-spacing: normal; margin: 0px 0px 10px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">
Find out more ... our <a href="https://www.imarketingonly.com/digital-marketing/" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; font-weight: 500; text-decoration: none; transition: all 0.2s linear 0s;" title="Website Applications">digital marketing </a></div>
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iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-78467868728231320672019-08-23T01:16:00.000-07:002019-08-23T01:26:10.550-07:00How to embed a video from YouTube and loop<h1 style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 42px; font-weight: 500; line-height: 1.1; margin: 20px 0px;">
<div class="internalTitle" style="box-sizing: border-box; font-size: 30px; margin-bottom: 20px;">
How to embed a video from YouTube and make the video continuously loop<br />
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<a href="https://www.imarketingonly.com/wp-content/gallery/how-to-add-a-youtube-video-to-your-site/Add-YouTube-Video-3.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="390" data-original-width="800" height="192" src="https://www.imarketingonly.com/wp-content/gallery/how-to-add-a-youtube-video-to-your-site/Add-YouTube-Video-3.jpg" width="400" /></a></div>
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<div style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin-bottom: 10px;">
<span style="box-sizing: border-box;">Adding a YouTube video to your site is a great way of sharing additional media content to your users. Video is a great way to quickly show potential customers your products or services.</span><span style="box-sizing: border-box;"></span></div>
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YouTube:</h2>
<ol style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin-bottom: 10px; margin-top: 0px;">
<li style="box-sizing: border-box;">Click on the <a href="https://www.youtube.com/" rel="noopener" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;" target="_blank">YouTube</a> video you wish to put into your site</li>
<li style="box-sizing: border-box;">Click “Share” (bottom right)</li>
<li style="box-sizing: border-box;">Click “Embed”</li>
<li style="box-sizing: border-box;"><span style="box-sizing: border-box;">Click “Copy” (bottom right)</span><span style="box-sizing: border-box;"></span></li>
<li style="box-sizing: border-box;">Paste the <span style="box-sizing: border-box;">Embed code</span> of your YouTube video into your website</li>
<li style="box-sizing: border-box;"><span style="box-sizing: border-box;">To make the video continuously loop add “?loop=1&playlist=GRonxog5mbw” after url in Embed code</span></li>
<li style="box-sizing: border-box;"><span style="box-sizing: border-box;">Click on button to preview video </span></li>
</ol>
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<span style="font-family: "raleway" , sans-serif;"><span style="font-size: 15px;"> </span></span><a href="https://www.imarketingonly.com/how-can-we-get-embed-video-from-youtube-and-vimeo/" style="background-color: white; box-sizing: border-box; color: black; font-family: Raleway, sans-serif; font-size: 14px; font-weight: bold; text-align: center; text-decoration-line: none; transition: all 0.2s linear 0s;">Find out more ...</a></div>
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iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-47406347224576000272019-05-22T00:48:00.000-07:002019-05-22T00:49:36.620-07:00Wordpress youtube embed size<h1 style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 42px; font-weight: 500; line-height: 1.1; margin: 20px 0px;">
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Display your video at a perfect size</div>
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<a href="https://www.imarketingonly.com/wp-content/uploads/2018/07/video-resize.jpg" rel="prettyphoto" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;"><img alt="youtube video sizes in " class="img-responsive alignright wp-image-6559 size-medium" height="168" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/video-resize-300x168.jpg" style="border: 0px solid rgb(0, 0, 0); box-sizing: border-box; display: block; float: right; height: auto; margin: 4px 0px 2px 14px; max-width: 100%; vertical-align: middle;" width="300" /></a></div>
<div style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin-bottom: 10px;">
All web pages have different pages and features and often these mean you wish to customize the display size of the video that you want to load into your site.</div>
<div style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin-bottom: 10px;">
Luckily YouTube enables this with ease, so:</div>
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<div class="separator" style="clear: both; text-align: center;">
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<ol style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin-bottom: 10px; margin-top: 0px;">
<li style="box-sizing: border-box;">Open your Video in YouTube</li>
<li style="box-sizing: border-box;">Click the <span style="box-sizing: border-box; font-weight: 700;">Share</span> > <span style="box-sizing: border-box; font-weight: 700;">Embed option</span></li>
<li style="box-sizing: border-box;">Click <span style="box-sizing: border-box; font-weight: 700;">Show More<div class="separator" style="clear: both; text-align: left;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiRV6OtUJHkD3ARuO54rVHQrJBLl17OfKukqzx_yhz0yZhOAUWimivDp99XhLGLTq6WMnWgLnLKVKgFucLPKUCHEDVlmr5LPvYqwt7lLHNeXU8mvuRcej2t6o28GAqIgQ0RBH1_PuzdNJk/s1600/1.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="325" data-original-width="664" height="195" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiRV6OtUJHkD3ARuO54rVHQrJBLl17OfKukqzx_yhz0yZhOAUWimivDp99XhLGLTq6WMnWgLnLKVKgFucLPKUCHEDVlmr5LPvYqwt7lLHNeXU8mvuRcej2t6o28GAqIgQ0RBH1_PuzdNJk/s400/1.jpg" width="400" /></a></div>
</span></li>
<li style="box-sizing: border-box;">In the video size drop-down menu, select custom size</li>
<li style="box-sizing: border-box;">Enter the desired width of the video player.<br style="box-sizing: border-box;" /><span style="box-sizing: border-box; font-weight: 700;">Note</span> – YouTube will automatically set the height to resize the video (to maintain its ratio) OR click Video Size to set the length and width, choosing from a number of predefined sizes</li>
<li style="box-sizing: border-box;">You are also able to select the “end image” or the “follow on video” from this area</li>
<li style="box-sizing: border-box;">Copy the code<div class="separator" style="clear: both; text-align: left;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiMDjoMzXLPQNmA1qwmK2oHSfZt67AH-_GytZAOA2ad6TDiyr-aZ18I3KiOtNZQYOyAiLb3D5GQpWRFFuA3kcMrl-2Suo4rc12GXkbwPkPd_6RVQ75S2mW7PYuZnFF4T5YYZoBT2ina1ug/s1600/2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="435" data-original-width="862" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiMDjoMzXLPQNmA1qwmK2oHSfZt67AH-_GytZAOA2ad6TDiyr-aZ18I3KiOtNZQYOyAiLb3D5GQpWRFFuA3kcMrl-2Suo4rc12GXkbwPkPd_6RVQ75S2mW7PYuZnFF4T5YYZoBT2ina1ug/s400/2.jpg" width="400" /></a></div>
</li>
<li style="box-sizing: border-box;">Log in to your wordpress site and locate the desired post/page to embed the YouTube video</li>
<li style="box-sizing: border-box;">From the box that appears, click the tab in the top right – “<span style="box-sizing: border-box; font-weight: 700;">Text”</span></li>
<li style="box-sizing: border-box;">Paste the code that yuo copy from youtube into the HTML code box that appears .</li>
<li style="box-sizing: border-box;">Click <span style="box-sizing: border-box; font-weight: 700;">Update </span>in (or <em style="box-sizing: border-box;"><span style="box-sizing: border-box; font-weight: 700;">Publish</span></em> if it’s a new page/post that’s in draft mode)<div class="separator" style="clear: both; text-align: left;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjy5ADtP4AYNqOqULi7CfWUyHpIaxikU4irp-qySWSALygs0J7JMgkj_wFIqPbtdiJTP1gX4OFTwBShn-zlEQxKv6NztY8N-rwUfhRfXs0cCp3I3Nv_V_WCzZfIraslSxEsVm_wC758vUE/s1600/3.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="449" data-original-width="883" height="201" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjy5ADtP4AYNqOqULi7CfWUyHpIaxikU4irp-qySWSALygs0J7JMgkj_wFIqPbtdiJTP1gX4OFTwBShn-zlEQxKv6NztY8N-rwUfhRfXs0cCp3I3Nv_V_WCzZfIraslSxEsVm_wC758vUE/s400/3.jpg" width="400" /></a></div>
</li>
</ol>
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<span style="font-family: "raleway" , sans-serif;"><span style="font-size: 15px;"><span style="font-family: "raleway" , sans-serif;"><span style="background-color: white; font-size: 15px;"><br /></span></span></span></span></div>
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<span style="font-family: "raleway" , sans-serif;"><span style="font-size: 15px;"><span style="background-color: white;"><span style="box-sizing: border-box; color: #333333; font-weight: 700; margin-top: 0px;">IMPORTANT:</span><span style="color: #333333;"> We repeat – you need to paste the embed code into the </span><span style="box-sizing: border-box; color: #333333; font-weight: 700; margin-bottom: 0px;">TEXT</span><span style="color: #333333;"> tab in WordPress text area</span></span></span></span></div>
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<span style="font-family: "raleway" , sans-serif;"><span style="font-size: 13px; line-height: 20px;"><b>News&Update</b></span></span></div>
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</span></span>
<br />
<div>
<span style="font-family: "raleway" , sans-serif;"><span style="font-size: 13px; line-height: 20px;">Website: <a href="http://www.imarketingonly.com/">http://www.imarketingonly.com/</a></span></span></div>
<span style="font-family: "raleway" , sans-serif;"><span style="font-size: 13px; line-height: 20px;">
</span></span>
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<span style="font-family: "raleway" , sans-serif;"><span style="font-size: 13px; line-height: 20px;">WordPress : <a href="https://imarketingonly.wordpress.com/">https://imarketingonly.wordpress.com/</a></span></span></div>
<span style="font-family: "raleway" , sans-serif;"><span style="font-size: 13px; line-height: 20px;">
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iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-32221796230093422412019-04-02T20:17:00.000-07:002019-04-02T20:17:27.887-07:00How to upgrad your google maps platform<h1 style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 42px; font-weight: 500; line-height: 1.1; margin: 20px 0px;">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3I15BbMrp328kFs1i12Hg88J9yRfTGwnUAkKd3zmGi7lr0nIPdiHbe_CEaRzNYWIMKozuB14nYh6edsP4QXBzeRRTmvH9kbIOKd30wMyHyuS0tEEPc5CrJ2kwLNcEmTHNILmA3Hadatw/s1600/maps_hero4_2x+%25281%2529.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="752" data-original-width="1600" height="186" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3I15BbMrp328kFs1i12Hg88J9yRfTGwnUAkKd3zmGi7lr0nIPdiHbe_CEaRzNYWIMKozuB14nYh6edsP4QXBzeRRTmvH9kbIOKd30wMyHyuS0tEEPc5CrJ2kwLNcEmTHNILmA3Hadatw/s400/maps_hero4_2x+%25281%2529.jpg" width="400" /></a></div>
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<h2 style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin-bottom: 10px;">
<span style="font-size: 20px;">Upgrade your Google Maps Account</span></h2>
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From June 11th, 2018 Google are launching a new pay as you go pricing plan for Google Maps, Routes and Places. Every customer receives $200 free usage per month so for the vast majority of customers it means they will never be charged. If you are concerned, please have a look at the Google <a href="https://cloud.google.com/maps-platform/pricing/sheet/" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;">pricing table</a>and please note you can set usage caps in the Google Platform to ensure you don’t go over any thresholds for charging. <a href="https://developers.google.com/maps/billing/understanding-cost-of-use" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; text-decoration-line: none; transition: all 0.2s linear 0s;">(google charging – view here)</a></div>
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Even though the first $200 per month of usage is free, all Google Cloud Platform services require a credit card and billing account. This is so they can charge you if you go over the free usage amount. If there is no credit card and billing account then any google functionality will return an error message.</div>
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<span style="box-sizing: border-box; font-weight: 700;">Please follow our instructions and set up your credit card and billing account:</span></div>
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To avoid a service interruption to your projects, please visit click the link below to enable a billing account and generate an API key.</div>
<div style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin-bottom: 10px;">
Once you have generated a secure API key, make sure to update your application with the new API key.</div>
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<ol style="background-color: white; box-sizing: border-box; font-family: Raleway, sans-serif; font-size: 15px; margin-bottom: 10px; margin-top: 0px;">
<li style="box-sizing: border-box;">Go to <span style="box-sizing: border-box; font-weight: 700;"><a href="https://cloud.google.com/maps-platform/user-guide/" rel="noopener" style="background-color: transparent; box-sizing: border-box; color: #f68b1f; font-weight: 500; text-decoration-line: none; transition: all 0.2s linear 0s;" target="_blank">Google Maps Platform.</a></span></li>
<li style="box-sizing: border-box;">Click <span style="box-sizing: border-box; font-weight: 700;">GET STARTED</span>.<span style="box-sizing: border-box; font-weight: 700;"><br style="box-sizing: border-box;" /></span></li>
<li style="box-sizing: border-box;">Select <span style="box-sizing: border-box; font-weight: 700;">Maps</span> and then click <span style="box-sizing: border-box; font-weight: 700;">CONTINUE</span>.</li>
<li style="box-sizing: border-box;">Replace the words “My Project” with your company name and select <span style="box-sizing: border-box; font-weight: 700;">YES</span> to agree to the Google Terms of Service. Click <span style="box-sizing: border-box; font-weight: 700;">NEXT.</span></li>
<li style="box-sizing: border-box;">A pop up screen will appear entitled “Enable billing for project “company name”. Click <span style="box-sizing: border-box; font-weight: 700;">CREATE BILLING ACCOUNT</span>.</li>
<li style="box-sizing: border-box;">To create a new billing account:<ol style="box-sizing: border-box; margin-bottom: 0px; margin-top: 0px;">
<li style="box-sizing: border-box;">Go to the Google “<span style="box-sizing: border-box; font-weight: 700;">Cloud Platform Console</span>” and sign in or, if you don’t already have an account, sign up.</li>
<li style="box-sizing: border-box;">Open the console left side menu and select “<span style="box-sizing: border-box; font-weight: 700;">Billing</span>“.</li>
<li style="box-sizing: border-box;">Click the “<span style="box-sizing: border-box; font-weight: 700;">New billing account</span>” button. <em style="box-sizing: border-box;">(Note that if this is not your first billing account, first you need to open the billing account list by clicking the name of your existing billing account near the top of the page, and then clicking Manage billing accounts.)</em></li>
<li style="box-sizing: border-box;">Full fill all your information and also add “<span style="box-sizing: border-box; font-weight: 700;">Payment method</span>“.</li>
<li style="box-sizing: border-box;">Then It will show Verify your “<span style="box-sizing: border-box; font-weight: 700;">Payment information Popup</span>“. Once you click continue it will back to the current page. You will need to click “<span style="box-sizing: border-box; font-weight: 700;">start my trial</span>“.</li>
<li style="box-sizing: border-box;">Once your account has been completed. It will link you to “<span style="box-sizing: border-box; font-weight: 700;">Google Cloud Platform</span>“</li>
<li style="box-sizing: border-box;">Please go to “<span style="box-sizing: border-box; font-weight: 700;">Billing Menu</span>” at the left site. Then Click drop down menu at the “<span style="box-sizing: border-box; font-weight: 700;">Project name</span>“. Select “<span style="box-sizing: border-box; font-weight: 700;">Manage Billing Account</span>“</li>
<li style="box-sizing: border-box;">Once you see the active billing status. Then click on “<span style="box-sizing: border-box; font-weight: 700;">My projects Tab”</span></li>
<li style="box-sizing: border-box;">Select Change billing account.Then click set account. It will automatically connect to the billing account that you created.</li>
</ol>
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<li style="box-sizing: border-box;">If you done completely setup billing account. You will see Billing account and Billing account ID show after Project name and Project ID</li>
</ol>
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<span style="font-family: raleway, sans-serif;"><span style="font-size: 15px;">Some examples of how Events & Goals are used. (<a href="https://www.imarketingonly.com/how-to-google-maps-logo-enable-google-maps-platform/">click here</a>)</span></span></div>
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iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-4097756728863616282019-03-05T23:26:00.003-08:002019-03-05T23:32:19.724-08:00Clearing Your Cache – Chrome (Android)<h3 style="box-sizing: border-box; font-family: "raleway" , sans-serif; font-size: 20px; font-weight: 500; line-height: 1.1; margin-bottom: 30px; margin-top: 20px; overflow: hidden; padding-left: 10px; padding-top: 0px;">
Clearing cache on Chrome App</h3>
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<span style="box-sizing: border-box; font-weight: 700;">Step 1 </span>Click on <span style="box-sizing: border-box; font-weight: 700;">Chrome</span> icon</h3>
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<img alt="How to clear your cache on Chrome App and on Application Manager for Android? " class="alignnone wp-image-7356897 size-full img-responsive" height="500" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/chrome_android_chrome_step1.jpg" style="border: 0px; box-sizing: border-box; display: block; height: auto; max-width: 100%; vertical-align: middle;" title="cache on Chrome App" width="650" /></div>
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<span style="box-sizing: border-box; font-weight: 700;">Step 2 </span>Click on the <span style="box-sizing: border-box; font-weight: 700;">menu button</span> (three bars in the top right corner).</h3>
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<img alt="How to clear your cache on Chrome App and on Application Manager for Android? " class="alignnone wp-image-7356898 size-full img-responsive" height="500" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/chrome_android_chrome_step2.jpg" style="border: 0px; box-sizing: border-box; display: block; height: auto; max-width: 100%; vertical-align: middle;" title="cache on Chrome App" width="650" /></div>
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<span style="box-sizing: border-box; font-weight: 700;">Step 3 </span>Click on<span style="box-sizing: border-box; font-weight: 700;"> settings</span> in the menu.</h3>
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<img alt="How to clear your cache on Chrome App and on Application Manager for Android? " class="alignnone wp-image-7356899 size-full img-responsive" height="500" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/chrome_android_chrome_step2-2.jpg" style="border: 0px; box-sizing: border-box; display: block; height: auto; max-width: 100%; vertical-align: middle;" title="cache on Chrome App" width="650" /></div>
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<span style="box-sizing: border-box; font-weight: 700;">Step 4 </span>Click on<span style="box-sizing: border-box; font-weight: 700;"> Privacy</span></h3>
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<img alt="How to clear your cache on Chrome App and on Application Manager for Android? " class="alignnone wp-image-7356900 size-full img-responsive" height="500" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/chrome_android_chrome_step3.jpg" style="border: 0px; box-sizing: border-box; display: block; height: auto; max-width: 100%; vertical-align: middle;" title=" cache on Chrome App" width="650" /></div>
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<span style="box-sizing: border-box; font-weight: 700;">Step 5 </span>Click on<span style="box-sizing: border-box; font-weight: 700;"> Clear browsing data…</span></h3>
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<img alt="How to clear your cache on Chrome App and on Application Manager for Android? " class="alignnone wp-image-7356901 size-full img-responsive" height="500" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/chrome_android_chrome_step4.jpg" style="border: 0px; box-sizing: border-box; display: block; height: auto; max-width: 100%; vertical-align: middle;" title=" cache on Chrome App" width="650" /></div>
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<span style="box-sizing: border-box; font-weight: 700;">Step 6 </span>Tick on Browsing History, Cookies, Site Data, Cached Image and files. Select <span style="box-sizing: border-box; font-weight: 700;">CLEAR DATA</span>.</h3>
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<img alt="How to clear your cache on Chrome App and on Application Manager for Android? " class="alignnone wp-image-7356902 size-full img-responsive" height="1000" src="https://www.imarketingonly.com/wp-content/uploads/2018/07/chrome_android_chrome_step5.jpg" style="border: 0px; box-sizing: border-box; display: block; height: auto; max-width: 100%; vertical-align: middle;" title=" cache on Chrome App" width="650" /></div>
<div style="box-sizing: border-box;">
<div style="font-family: raleway, sans-serif; font-size: 13px;">
<br /></div>
<div style="background-color: white; font-family: "trebuchet ms", trebuchet, verdana, sans-serif;">
<span style="font-family: "arial"; font-size: small;"><b>News&Update</b></span></div>
<div style="background-color: white; font-family: "trebuchet ms", trebuchet, verdana, sans-serif; font-size: 13.2px;">
<span style="font-family: "arial"; font-size: 10pt;"><b><br /></b></span></div>
<div style="background-color: white;">
<span data-sheets-userformat="{"2":513,"3":[null,0],"12":0}" data-sheets-value="{"1":2,"2":"News&Update\nWebsite: http://www.imarketingonly.com/\nWordPress : https://imarketingonly.wordpress.com/\nBlogspot : http://imarketingonly.blogspot.com/\nTwitter : https://twitter.com/imarketingonly\nGoogle Plus : https://plus.google.com/+ImarketingonlyUK/\nFacebook : https://www.facebook.com/IMarketingonly"}"><span style="font-size: small;"><span style="font-family: "arial";">Website: </span><a href="http://www.imarketingonly.com/">http://www.imarketingonly.com/</a></span></span><br />
<span style="font-size: small;"><span style="background-color: transparent; font-family: "raleway" , sans-serif;">WordPress :</span><span style="background-color: transparent; font-family: "raleway" , sans-serif;"> </span><a href="https://imarketingonly.wordpress.com/">https://imarketingonly.wordpress.com/</a></span><br />
<span style="font-size: small;"><span style="background-color: transparent; font-family: "raleway" , sans-serif;">Blogspot :</span><span style="background-color: transparent; font-family: "raleway" , sans-serif;"> </span><a href="http://imarketingonly.blogspot.com/">http://imarketingonly.blogspot.com/</a></span><br />
<span style="font-size: small;"><span style="background-color: transparent; font-family: "raleway" , sans-serif;">Twitter :</span><span style="background-color: transparent; font-family: "raleway" , sans-serif;"> </span><a href="https://twitter.com/imarketingonly">https://twitter.com/imarketingonly</a></span><br />
<span style="font-size: small;"><span style="background-color: transparent; font-family: "raleway" , sans-serif;">Google Plus :</span><span style="background-color: transparent; font-family: "raleway" , sans-serif;"> </span><a href="https://plus.google.com/+ImarketingonlyUK/">https://plus.google.com/+ImarketingonlyUK/</a></span><br />
<span style="font-size: small;"><span style="background-color: transparent; font-family: "raleway" , sans-serif;">Facebook :</span><span style="background-color: transparent; font-family: "raleway" , sans-serif;"> </span><a href="https://www.facebook.com/IMarketingonly">https://www.facebook.com/IMarketingonly</a></span></div>
</div>
</h2>
iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-33364740461670765592018-09-12T01:31:00.003-07:002018-09-12T01:31:35.907-07:00Tracking online sales with Event & Goal Tracking in Google Analytics<a href="https://imarketingonly.files.wordpress.com/2018/09/events-goal.jpg"><img alt="Tracking events & Goals " class="wp-image-337 size-full aligncenter" height="341" src="https://imarketingonly.files.wordpress.com/2018/09/events-goal.jpg" width="646" /></a>
The tracking of conversions (<a href="https://www.imarketingonly.com/seo/seo-results/">sales or enquiries</a>) in a website is particularly necessary, you can identify which pages are converting.
Googles analytics software has a number of ways of tracking conversions, either through event tracking or through goals.
Google Analytics Tracking is specifically targeted at measuring not only activity but what that activity is actually doing, for example:
<br />
<ul>
<li>No of times the contact page was sent</li>
<li>How many phone calls were generated from the tel no at the top of your webpage</li>
<li>How many products and what type of product was sold</li>
<li>Average order value</li>
<li>No of times a email icon was clicked and activated</li>
</ul>
Some examples of how Events & Goals are used. (<a href="https://www.imarketingonly.com/google-analytics-event-tracking/">click here</a>)<br />
<br />
<div>
<b>News&Update</b><br />
Website: <a href="http://www.imarketingonly.com/">http://www.imarketingonly.com/</a><br />
WordPress : <a href="https://imarketingonly.wordpress.com/">https://imarketingonly.wordpress.com/</a><br />
Blogspot :<a href="http://imarketingonly.blogspot.com/">http://imarketingonly.blogspot.com/ </a></div>
<div>
Twitter : <a href="https://twitter.com/imarketingonly">https://twitter.com/imarketingonly</a><br />
Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/">https://plus.google.com/+ImarketingonlyUK/</a><br />
Facebook : <a href="https://www.facebook.com/IMarketingonly">https://www.facebook.com/IMarketingonly</a></div>
iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-65769591006724012462017-09-01T02:25:00.003-07:002017-09-01T02:27:12.764-07:00Creating and marketing a website – the costs. One of the first questions when talking about websites is the costs
and what you need to allow for, to this end we have create a infographic
so you identify costs and activities as well as some ideas on “how to
do it” – in simple terms.<br />
This infographic is broken down into 4 stages:<br />
<ol>
<li>How sites work (simple technical explanation</li>
<li>How to buy the elements and how much they cost (Initial and ongoing)</li>
<li>Construction Options</li>
<li>Marketing your website once it is “up” OR <strong><em>“<a href="https://www.imarketingonly.com/much-online-presence-cost/" rel="nofollow" target="_blank">How do I get visitors and sales</a><span id="goog_1674583699"></span><a href="https://www.blogger.com/"></a><span id="goog_1674583700"></span>?”</em></strong></li>
</ol>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixqg6mAgyPDxtiO4zEDk2om19FLrNAATTRMrdJtY5UkGtY_MiQxLRYoiwCYVlRomWvsQHVP0GvyvsZXtlbY5BI6MNfi3vdUBVZKJQQ1iCqUQ4dkbA7cQtTSVu-aZjDZJ7iitYprMyzsPo/s1600/12.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1600" data-original-width="500" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixqg6mAgyPDxtiO4zEDk2om19FLrNAATTRMrdJtY5UkGtY_MiQxLRYoiwCYVlRomWvsQHVP0GvyvsZXtlbY5BI6MNfi3vdUBVZKJQQ1iCqUQ4dkbA7cQtTSVu-aZjDZJ7iitYprMyzsPo/s1600/12.jpg" /></a></div>
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<span style="font-family: "arial"; font-size: 10pt;"><br /></span></div>
<div style="text-align: left;">
<span style="font-family: "arial"; font-size: 10pt;"><b>News&Update</b></span></div>
<style type="text/css"><!--td {border: 1px solid #ccc;}br {mso-data-placement:same-cell;}--></style><span data-sheets-userformat="{"2":513,"3":[null,0],"12":0}" data-sheets-value="{"1":2,"2":"News&Update\nWebsite: http://www.imarketingonly.com/\nWordPress : https://imarketingonly.wordpress.com/\nBlogspot : http://imarketingonly.blogspot.com/\nTwitter : https://twitter.com/imarketingonly\nGoogle Plus : https://plus.google.com/+ImarketingonlyUK/\nFacebook : https://www.facebook.com/IMarketingonly"}" style="font-family: "arial"; font-size: 10pt;"></span><br />
<div style="text-align: left;">
<span data-sheets-userformat="{"2":513,"3":[null,0],"12":0}" data-sheets-value="{"1":2,"2":"News&Update\nWebsite: http://www.imarketingonly.com/\nWordPress : https://imarketingonly.wordpress.com/\nBlogspot : http://imarketingonly.blogspot.com/\nTwitter : https://twitter.com/imarketingonly\nGoogle Plus : https://plus.google.com/+ImarketingonlyUK/\nFacebook : https://www.facebook.com/IMarketingonly"}" style="font-family: "arial"; font-size: 10pt;"><span style="font-size: 10pt;">Website: <a href="http://www.imarketingonly.com/">http://www.imarketingonly.com/</a></span></span></div>
<span data-sheets-userformat="{"2":513,"3":[null,0],"12":0}" data-sheets-value="{"1":2,"2":"News&Update\nWebsite: http://www.imarketingonly.com/\nWordPress : https://imarketingonly.wordpress.com/\nBlogspot : http://imarketingonly.blogspot.com/\nTwitter : https://twitter.com/imarketingonly\nGoogle Plus : https://plus.google.com/+ImarketingonlyUK/\nFacebook : https://www.facebook.com/IMarketingonly"}" style="font-family: "arial"; font-size: 10pt;">
<div style="text-align: left;">
<span style="font-size: 10pt;">WordPress : <a href="https://imarketingonly.wordpress.com/">https://imarketingonly.wordpress.com/</a></span></div>
<div style="text-align: left;">
<span style="font-size: 10pt;">Blogspot : <a href="http://imarketingonly.blogspot.com/">http://imarketingonly.blogspot.com/</a></span></div>
<div style="text-align: left;">
<span style="font-size: 10pt;">Twitter : <a href="https://twitter.com/imarketingonly">https://twitter.com/imarketingonly</a></span></div>
<div style="text-align: left;">
<span style="font-size: 10pt;">Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/">https://plus.google.com/+ImarketingonlyUK/</a></span></div>
<div style="text-align: left;">
<span style="font-size: 10pt;">Facebook : <a href="https://www.facebook.com/IMarketingonly">https://www.facebook.com/IMarketingonly</a></span></div>
</span><br />
<div>
<b><i><br /></i></b></div>
iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-37493644625660088462017-03-16T02:00:00.003-07:002017-03-16T02:00:41.837-07:00What is Digital Marketing?<div style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; margin-bottom: 20px; outline: 0px; padding: 0px; vertical-align: baseline;">
<strong style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Results Driven Digital Marketing Services</strong></div>
<div style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; margin-bottom: 20px; outline: 0px; padding: 0px; vertical-align: baseline;">
<strong style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">PPC, SEO, Responsive websites, Email Marketing, Website Apps</strong></div>
<div style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; margin-bottom: 20px; outline: 0px; padding: 0px; vertical-align: baseline;">
<strong style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Developing website traffic. </strong>We use 3 tools to develop website traffic:<img alt="seo-300x300" class=" wp-image-175 alignright" data-attachment-id="175" data-comments-opened="1" data-image-description="" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="seo-300×300" data-large-file="https://imarketingonly.files.wordpress.com/2017/03/seo-300x300.png?w=202&h=202?w=300" data-medium-file="https://imarketingonly.files.wordpress.com/2017/03/seo-300x300.png?w=202&h=202?w=300" data-orig-file="https://imarketingonly.files.wordpress.com/2017/03/seo-300x300.png?w=202&h=202" data-orig-size="300,300" data-permalink="https://imarketingonly.wordpress.com/2017/03/10/what-is-digital-marketing/seo-300x300/" height="202" sizes="(max-width: 202px) 100vw, 202px" src="https://imarketingonly.files.wordpress.com/2017/03/seo-300x300.png?w=202&h=202" srcset="https://imarketingonly.files.wordpress.com/2017/03/seo-300x300.png?w=202&h=202 202w, https://imarketingonly.files.wordpress.com/2017/03/seo-300x300.png?w=150&h=150 150w, https://imarketingonly.files.wordpress.com/2017/03/seo-300x300.png 300w" style="box-sizing: border-box; display: inline; float: right; height: auto; margin-left: 1.5em; max-width: 100%;" width="202" /></div>
<div style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; margin-bottom: 20px; outline: 0px; padding: 0px; vertical-align: baseline;">
<a href="https://www.imarketingonly.com/seo/search-seo-optimization/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">SEO (Search Engine Optimisation)</a> – A marketer works with SEO to drive organic traffic to websites through search engines. SEO experts work hard to archieve good keyword ranking.</div>
<div style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; margin-bottom: 20px; outline: 0px; padding: 0px; vertical-align: baseline;">
<strong style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Content Marketing</strong> – Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.</div>
<div style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; margin-bottom: 20px; outline: 0px; padding: 0px; vertical-align: baseline;">
<strong style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><a href="https://www.imarketingonly.com/ppc/ppc-google-adwords/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">PPC – Google Adwords </a>(advertising in the search engine results page)</strong> is perhaps the most popular form of advertising among small businesses. There are various ways Google AdWords can help you as a small business owner, but it takes some basic instruction to get started and tap ultimately tap into its full potential as an advertising tool.</div>
<div style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; margin-bottom: 20px; outline: 0px; padding: 0px; vertical-align: baseline;">
These actions have substantially increased online traffic for our customers.</div>
<h2 style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; clear: both; color: #101010; font-family: "Source Sans Pro", sans-serif; font-size: 4.1887rem; line-height: 1.33693; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">
Responsive Website Design</h2>
<div style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; margin-bottom: 20px; outline: 0px; padding: 0px; vertical-align: baseline;">
We build marketing led website that focuses on your visitors, delivering experiences that <img alt="2016-12-15_114113" class=" wp-image-179 alignright" data-attachment-id="179" data-comments-opened="1" data-image-description="" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="2016-12-15_114113" data-large-file="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114113.jpg?w=212&h=213?w=240" data-medium-file="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114113.jpg?w=212&h=213?w=240" data-orig-file="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114113.jpg?w=212&h=213" data-orig-size="240,242" data-permalink="https://imarketingonly.wordpress.com/2017/03/10/what-is-digital-marketing/2016-12-15_114113/" height="213" sizes="(max-width: 212px) 100vw, 212px" src="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114113.jpg?w=212&h=213" srcset="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114113.jpg?w=212&h=213 212w, https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114113.jpg?w=150&h=150 150w, https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114113.jpg 240w" style="box-sizing: border-box; display: inline; float: right; height: auto; margin-left: 1.5em; max-width: 100%;" width="212" />solve their problems in the process motivating them to “talk to you”. Our stages are:</div>
<ol style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; list-style-image: initial; list-style-position: initial; margin: 0px 0px 1.5em 3em; outline: 0px; padding: 0px; vertical-align: baseline;">
<li style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><strong style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Website strategy.</strong> The start is the brief.</li>
<li style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><strong style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Design & creative.</strong> Ensuring that not only does it look good but it works.</li>
<li style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><strong style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Web page development.</strong> We now cut the site into WordPress ensuring the is <a href="https://www.imarketingonly.com/website-usability-3-issues-to-resolve/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">usable</a>.</li>
<li style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><strong style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Applications and plug ins.</strong> We also build specific applications (If required)</li>
<li style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><strong style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Support and maintenance.</strong> We ensure you are not left “out in the cold”</li>
</ol>
<div style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; margin-bottom: 20px; outline: 0px; padding: 0px; vertical-align: baseline;">
For further detail on how we build <a href="https://www.imarketingonly.com/web-design/web-design/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Responsive Websites</a>.</div>
<h2 style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; clear: both; color: #101010; font-family: "Source Sans Pro", sans-serif; font-size: 4.1887rem; line-height: 1.33693; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">
Email Marketing<img alt="2016-12-15_114627" class=" wp-image-184 alignright" data-attachment-id="184" data-comments-opened="1" data-image-description="" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="2016-12-15_114627" data-large-file="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114627.jpg?w=211&h=212?w=240" data-medium-file="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114627.jpg?w=211&h=212?w=240" data-orig-file="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114627.jpg?w=211&h=212" data-orig-size="240,242" data-permalink="https://imarketingonly.wordpress.com/2017/03/10/what-is-digital-marketing/2016-12-15_114627/" height="212" sizes="(max-width: 211px) 100vw, 211px" src="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114627.jpg?w=211&h=212" srcset="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114627.jpg?w=211&h=212 211w, https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114627.jpg?w=150&h=150 150w, https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_114627.jpg 240w" style="box-sizing: border-box; display: inline; float: right; height: auto; margin-left: 1.5em; max-width: 100%;" width="211" /></h2>
<div style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; margin-bottom: 20px; outline: 0px; padding: 0px; vertical-align: baseline;">
<a href="https://www.imarketingonly.com/internet-marketing/email-marketing/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">Email marketing</a> is one of the most effective forms of digital marketing. Email marketing, if done properly delivers significant traffic very cost effectively.</div>
<div style="background-color: #f6f5ed; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; margin-bottom: 20px; outline: 0px; padding: 0px; vertical-align: baseline;">
“I have this database of prospects that I never speak to”.</div>
<div>
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Email marketing is an established successful marketing channel. There are development tools that enable well designed, cost effective email marketing campaigns to be developed in 48hrs. We design, develop and distribute hundreds of campaigns sending about 100,000 emails each month.</div>
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Social Media Management</h2>
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<a href="https://www.imarketingonly.com/internet-marketing/social-media/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">Social media marketing</a> is the activity of generating awareness, engagement and ultimately response across the social networks.<img alt="2016-12-15_115600" class=" wp-image-187 alignright" data-attachment-id="187" data-comments-opened="1" data-image-description="" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="2016-12-15_115600" data-large-file="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_115600.jpg?w=201&h=202?w=240" data-medium-file="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_115600.jpg?w=201&h=202?w=240" data-orig-file="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_115600.jpg?w=201&h=202" data-orig-size="240,241" data-permalink="https://imarketingonly.wordpress.com/2017/03/10/what-is-digital-marketing/2016-12-15_115600/" height="202" sizes="(max-width: 201px) 100vw, 201px" src="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_115600.jpg?w=201&h=202" srcset="https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_115600.jpg?w=201&h=202 201w, https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_115600.jpg?w=150&h=150 150w, https://imarketingonly.files.wordpress.com/2017/03/2016-12-15_115600.jpg 240w" style="box-sizing: border-box; display: inline; float: right; height: auto; margin-left: 1.5em; max-width: 100%;" width="201" /></div>
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We have been working with small business for over 6 years assisting them to strategize their social media marketing efforts and then to implement them. Our goals are to increase brand penetration and customer engagement.</div>
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Our services are aimed to fit into a small business’s budget, and expectations. We help, advise, direct and do the work – we let you get back to what you do best – running your company.</div>
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Website Applications</h2>
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We have over a number of years developed a number of applications that assist website visitors in achieving their objectives.</div>
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We build <a href="https://www.imarketingonly.com/application/website-applications/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">online applications </a>and website tools that assist visitors and customers achieve their sites objectives.<img alt="application-border" class=" wp-image-113 alignright" data-attachment-id="113" data-comments-opened="1" data-image-description="" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="application-border" data-large-file="https://imarketingonly.files.wordpress.com/2016/12/application-border.png?w=252&h=161?w=680" data-medium-file="https://imarketingonly.files.wordpress.com/2016/12/application-border.png?w=252&h=161?w=300" data-orig-file="https://imarketingonly.files.wordpress.com/2016/12/application-border.png?w=252&h=161" data-orig-size="800,512" data-permalink="https://imarketingonly.wordpress.com/2016/12/23/website-development-by-imarketingonly/application-border/" height="161" sizes="(max-width: 252px) 100vw, 252px" src="https://imarketingonly.files.wordpress.com/2016/12/application-border.png?w=252&h=161" srcset="https://imarketingonly.files.wordpress.com/2016/12/application-border.png?w=252&h=161 252w, https://imarketingonly.files.wordpress.com/2016/12/application-border.png?w=504&h=322 504w, https://imarketingonly.files.wordpress.com/2016/12/application-border.png?w=150&h=96 150w, https://imarketingonly.files.wordpress.com/2016/12/application-border.png?w=300&h=192 300w" style="box-sizing: border-box; display: inline; float: right; height: auto; margin-left: 1.5em; max-width: 100%;" width="252" /></div>
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We work to identify visitor issues and provide tools to make things quicker and easier or more cost effective.</div>
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Our team have worked in many industries and bring a great deal of knowledge to the designing and developing of online applications.</div>
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<strong style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">News & Update</strong></div>
<table border="" style="background-color: #f6f5ed; border-spacing: 0px; border: 0px; box-sizing: border-box; color: #444444; font-family: "Source Sans Pro", sans-serif; font-size: 16px; height: 274px; margin: 0px 0px 1.5em; outline: 0px; padding: 0px; vertical-align: baseline; width: 327px;"><tbody style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">
<tr style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" width="">Website</td><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" width=""><a href="http://www.imarketingonly.com/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">http://www.imarketingonly.com/</a></td></tr>
<tr style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">WordPress</td><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><a href="https://imarketingonly.wordpress.com/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">https://imarketingonly.wordpress.com/</a></td></tr>
<tr style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Blogspot</td><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><a href="http://imarketingonly.blogspot.com/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">http://imarketingonly.blogspot.com/</a></td></tr>
<tr style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><a href="http://imarketingonly.blogspot.com/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">Twitter</a></td><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><a href="http://imarketingonly.blogspot.com/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">https://twitter.com/imarketingonly</a></td></tr>
<tr style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Pinterest</td><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><a href="https://uk.pinterest.com/onlyimarketing/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">https://uk.pinterest.com/onlyimarketing/</a></td></tr>
<tr style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><a href="https://uk.pinterest.com/onlyimarketing/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">Google Plus</a></td><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><a href="https://uk.pinterest.com/onlyimarketing/" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">https://plus.google.com/+ImarketingonlyUK/</a></td></tr>
<tr style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Facebook</td><td style="border: 0px; box-sizing: border-box; font-family: inherit; font-style: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><a href="https://www.facebook.com/IMarketingonly" style="border: 0px; box-sizing: border-box; color: #101010; font-family: inherit; font-style: inherit; font-weight: inherit; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;" target="_blank">https://www.facebook.com/IMarketingonly</a></td></tr>
</tbody></table>
</div>
iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-86105066357545167822016-11-28T00:31:00.001-08:002016-11-28T00:32:42.160-08:00SEO Optimisation Process - Website Optimisation Process<b>SEO Optimisation Process </b><br />
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We have a well tested process when we take on websites that need optimising.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTkVIA4WmwD6LR2k1msFO3YSiA21KMaaHvlcyCWYcArxHxteEA7TWDH4B9m1_jP0ybeyclbPeWxY68jcTtHn0_S-WUBFQKHZd-bMz-R8WdyQTGttykgi3kPFu6Wl3010lJ8ls4_y9h9aI/s1600/review.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTkVIA4WmwD6LR2k1msFO3YSiA21KMaaHvlcyCWYcArxHxteEA7TWDH4B9m1_jP0ybeyclbPeWxY68jcTtHn0_S-WUBFQKHZd-bMz-R8WdyQTGttykgi3kPFu6Wl3010lJ8ls4_y9h9aI/s1600/review.png" /></a></div>
<b>Website Audit</b><br />
A complete review of your website and its envrionment<br />
• Benchmark site visibility<br />
• Review competition<br />
• Review similar sites<br />
• Site Features<br />
• Site content – optimized?<br />
• Site architecture<br />
• Content<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgw83EHxAZS2YUkQarqCZ0Z05m2uVwrmqQRdOpZzMZKXr8TfzLGZtYCwIk2nUlEpgjiW937zhD9bCiheBN-BBpyq9nLKdS55seKdmd0A9PNpgP9Cp4PrrQA0yqicIDLU275XuCI8AKfxro/s1600/research.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgw83EHxAZS2YUkQarqCZ0Z05m2uVwrmqQRdOpZzMZKXr8TfzLGZtYCwIk2nUlEpgjiW937zhD9bCiheBN-BBpyq9nLKdS55seKdmd0A9PNpgP9Cp4PrrQA0yqicIDLU275XuCI8AKfxro/s1600/research.png" /></a></div>
• Are there any keywords<br />
• Are they the right keywords<br />
• Specific keywords traffic<br />
• Keyword/structure silos<br />
• Tag planning<br />
• Sufficient content<br />
• Correct content<br />
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<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgFTKVjmkLHpBfYobCZV194PqRhCga5N1bGnh5bz5wQ5uqfkRE5T81E_ft3ToCrDMt0AN-yVvMGi3HXxXjEU5GDliIe53ayAcMbhCDQaGf0PxJ6YjW74shSX9Br_ZszUdqRpuZt7U1ccUA/s1600/optimise.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgFTKVjmkLHpBfYobCZV194PqRhCga5N1bGnh5bz5wQ5uqfkRE5T81E_ft3ToCrDMt0AN-yVvMGi3HXxXjEU5GDliIe53ayAcMbhCDQaGf0PxJ6YjW74shSX9Br_ZszUdqRpuZt7U1ccUA/s1600/optimise.png" /></a></div>
• Prepare site specification<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhKcFvA1tI4KbYPiXXydX00LhJlW5mOZPxvF8nB_MdOjF9LkqfXMUwLfkVE3mEdju5CI7MrXQyzGZfJbTeGU0O_q0Z1Xhb3hUu0SeEzPraAWu9iI04QPPUWnwLWcVM1IZ-ZheC_TdKHNiI/s1600/offsite.png" imageanchor="1" style="clear: left; display: inline !important; float: left; margin-bottom: 1em; margin-right: 1em; text-align: center;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhKcFvA1tI4KbYPiXXydX00LhJlW5mOZPxvF8nB_MdOjF9LkqfXMUwLfkVE3mEdju5CI7MrXQyzGZfJbTeGU0O_q0Z1Xhb3hUu0SeEzPraAWu9iI04QPPUWnwLWcVM1IZ-ZheC_TdKHNiI/s1600/offsite.png" /></a>• Upgrade website pages<br />
• Upgrade site structure<br />
• Update code/meta tags<br />
• Update file naming structure<br />
• Optmise/add new content<br />
• Enter statistics code<br />
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• Search engine submissions<br />
• Sitemap submission<br />
• Website verification<br />
• Directory submission<br />
• Link development<br />
• Social media linking<br />
• Article development<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTktxwGGbppPq2AmAgy934CLnY9W6Hb4cg4w4cXj8FiXxZJcofkTdOyKLWMWd5XeqrhPYhqvr4dOS2-82nez9QxP3evC19rmOEFj8UzgjC1PmaWlInXvCshj3QmEMRtaNkAhYaKrYo1jk/s1600/analytics.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTktxwGGbppPq2AmAgy934CLnY9W6Hb4cg4w4cXj8FiXxZJcofkTdOyKLWMWd5XeqrhPYhqvr4dOS2-82nez9QxP3evC19rmOEFj8UzgjC1PmaWlInXvCshj3QmEMRtaNkAhYaKrYo1jk/s1600/analytics.png" /></a></div>
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Visitor numbers<br />
• Page views + Bounce rate<br />
• Time on site<br />
• Keyword usage<br />
• Landing pages<br />
• Conversion rates<br />
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On completion you have a optimised site that can be found by search engines maximising your possibility of website traffic.<br />
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<style type="text/css"><!--td {border: 1px solid #ccc;}br {mso-data-placement:same-cell;}--></style><span data-sheets-userformat="{"2":513,"3":{"1":0},"12":0}" data-sheets-value="{"1":2,"2":"News&Update\nWebsite: http://www.imarketingonly.com/\nWordPress : http://imarketingonly.wordpress.com/\nBlogspot : http://imarketingonly.blogspot.com/\nTwitter : https://twitter.com/imarketingonly\nGoogle Plus : https://plus.google.com/+ImarketingonlyUK/\nFacebook : https://www.facebook.com/IMarketingonly"}" style="font-family: "arial" , "sans" , sans-serif; font-size: 13px;"><b>News&Update</b></span><br />
<span data-sheets-userformat="{"2":513,"3":{"1":0},"12":0}" data-sheets-value="{"1":2,"2":"News&Update\nWebsite: http://www.imarketingonly.com/\nWordPress : http://imarketingonly.wordpress.com/\nBlogspot : http://imarketingonly.blogspot.com/\nTwitter : https://twitter.com/imarketingonly\nGoogle Plus : https://plus.google.com/+ImarketingonlyUK/\nFacebook : https://www.facebook.com/IMarketingonly"}" style="font-family: "arial" , "sans" , sans-serif; font-size: 13px;"><b><br /></b>Website: <a href="http://www.imarketingonly.com/">http://www.imarketingonly.com/</a><br />WordPress : <a href="http://imarketingonly.wordpress.com/">http://imarketingonly.wordpress.com/</a><br />Blogspot : <a href="http://imarketingonly.blogspot.com/">http://imarketingonly.blogspot.com/</a><br />Twitter : <a href="https://twitter.com/imarketingonly">https://twitter.com/imarketingonly</a><br />Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/">https://plus.google.com/+ImarketingonlyUK/</a><br />Facebook : <a href="https://www.facebook.com/IMarketingonly">https://www.facebook.com/IMarketingonly</a></span>iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com1tag:blogger.com,1999:blog-9184984924349448668.post-57287048457752621672016-08-16T21:23:00.002-07:002016-08-16T21:28:09.457-07:00Ecommerce Strategy, Website Choices<br />
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<span style="color: cyan;">E commerce Strategy, Website Choices</span></h2>
<span style="font-weight: normal;">The right E Commerce system for me?</span><span style="font-weight: normal;"><br /></span><span style="font-weight: normal;">There is no such thing as a best Ecommerce system but there is a “best for you”</span><span style="font-weight: normal;"><br /></span><span style="font-weight: normal;">Your choice of system depends on a number of questions:</span><span style="font-weight: normal;"><br /></span><span style="font-weight: normal;">1.Is this “proof of concept” or is this going to be your long-term living?</span><span style="font-weight: normal;">2.How much money do you have initially (Or are you prepared to risk)</span><span style="font-weight: normal;">3.Are you prepared to exchange capital outlay for long-term savings OR do you want to pay in a drip feed fashion?</span><span style="font-weight: normal;">4.How much design flexibility do you require?</span><span style="font-weight: normal;">5.Are you going to want to optimize the site going forward with loads of ecommerce functionality and add-on’s?</span><span style="font-weight: normal;">6.How dirty are you prepared to get your hands?</span><span style="font-weight: normal;"><br /></span><br />
<span style="font-weight: normal;">The overriding question is how serious you are and how long term you are thinking.</span><span style="font-weight: normal;"><br /></span><span style="font-weight: normal;"><br /></span><br />
<span style="font-weight: normal;">So bearing in mind the above there is one core choice that needs to be made, do you:</span><span style="font-weight: normal;"><br /></span><span style="font-weight: normal;"><br /></span><br />
<span style="text-align: justify;">1.Use someone else’s tools and systems to create your site on their server (Called a “Hosted Solution’)</span><span style="text-align: justify;">OR</span><br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhB3XBLACBq0HB5bDsUiZYxPwxNIkO1DZJ901hj0F8zHq1HckCH87OeGG8xh0qVFRfIqwnp9G88_1IyCr2uFu8gpg_nhlL_GpFG0OT_AcvZ7cNVjSU2LtbyuarqS7gs_oIhtFZr299a15Q/s1600/Visual---E-Commerce.gif" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="173" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhB3XBLACBq0HB5bDsUiZYxPwxNIkO1DZJ901hj0F8zHq1HckCH87OeGG8xh0qVFRfIqwnp9G88_1IyCr2uFu8gpg_nhlL_GpFG0OT_AcvZ7cNVjSU2LtbyuarqS7gs_oIhtFZr299a15Q/s200/Visual---E-Commerce.gif" width="200" /></a><span style="font-weight: normal;">2.Create your own website in your own serverVisual---E-Commerce</span><span style="font-weight: normal;">(Called a “Self Hosted Solution’)</span><span style="font-weight: normal;"> </span><span style="font-weight: normal;"><br /></span><span style="font-weight: normal;">An explanation of what this means:</span><br />
<span style="font-weight: normal;"><br /></span>
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<h2>
<span style="color: cyan;">Using someone else’s tools and systems.</span></h2>
<span style="font-weight: normal;">1.You create a site on their server by using drag and drop functionality or using standard themes.</span><span style="font-weight: normal;">2.Relatively easy to implement</span><span style="font-weight: normal;">3.Design is relatively flexible</span><span style="font-weight: normal;">4.Seemingly cheap in that you only pay a small monthly fee and/or PLUS a transaction cost</span><span style="font-weight: normal;"><br /></span><br />
<span style="font-weight: normal;">Be aware:</span><br />
<span style="font-weight: normal;"><br /></span><span style="font-weight: normal;">1.It will require significant time on your part (do not underestimate this)</span><span style="font-weight: normal;">2.You have to get your hands dirty and learn the tools</span><span style="font-weight: normal;">3.The site will never be “exactly as you want” – you are using standard tools and systems</span><span style="font-weight: normal;">4.If the site becomes successful you are going to have to start again as:</span><span style="font-weight: normal;">a. The “on” costs will become significant.</span><span style="font-weight: normal;">b. The site is unmovable, it resides on their server.</span><span style="font-weight: normal;">5.You are not able to use 3rd party tools to truly optimize the site for search engines or for user experience in order to maximize traffic and sales.</span><span style="font-weight: normal;"><br /></span><br />
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<h2>
<b><span style="color: cyan;">Create your own website in your Server.</span></b></h2>
<b><span style="color: cyan;">Using someone else’s tools and systems.ecommerce4</span></b><br />
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<div style="text-align: center;">
<a href="http://www.imarketingonly.com/website-planning/" target="_blank"><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYY2qrPNBo_PR8n46LjW04TviHxtC31BFOekW6mUeE5_DSJcAc1U2TpoZElqcDwRaLpDYTM4DI4xZiHgEss86cGahJw4zMT9-GHW-JogMyN8KcMeBDSYHA0_abn11HcfhRmOGypdsknUs/s200/ecommerce4.jpg" width="197" /></a></div>
<span style="font-weight: normal;">1.You create a site on their server by using drag and drop functionality or using standard themes.</span><span style="font-weight: normal;">2.Relatively easy to implement</span><span style="font-weight: normal;">3.Design is relatively flexible</span><span style="font-weight: normal;">4.Seemingly cheap in that you only pay a small monthly fee and/or PLUS a transaction cost</span><span style="font-weight: normal;"><br /></span><br />
<span style="font-weight: normal;">Be aware:</span><br />
<span style="font-weight: normal;"><br /></span><span style="font-weight: normal;">1.It will require significant time on your part (do not underestimate this)</span><span style="font-weight: normal;">2.You have to get your hands dirty and learn the tools</span><span style="font-weight: normal;">3.The site will never be “exactly as you want” – you are using standard tools and systems</span><span style="font-weight: normal;">4.If the site becomes successful you are going to have to start again as:</span><span style="font-weight: normal;"> a. The “on” costs will become significant.</span><span style="font-weight: normal;"> b. The site is unmovable, it resides on their server.</span><span style="font-weight: normal;">5.You are not able to use 3rd party tools to truly optimize the site for search engines or for user experience in order to maximize traffic and sales.</span><br />
<span style="font-weight: normal;"><br /></span>
<br />
<h2>
<span style="font-weight: normal;"><span style="color: cyan;">Create your own website in your Server.</span></span></h2>
<span style="font-weight: normal;">1. This requires you to install a theme or template in your server, alternatively you can recruit a web company to set this up for you</span><span style="font-weight: normal;">2. If you do this yourself you need an element of technical knowledge and awareness of what you are doing.</span><span style="font-weight: normal;">3. Design is completely flexible BUT either you need coding knowledge or you need to use a web developer.</span><span style="font-weight: normal;">4. Generally this requires a lump sum to setup your own site with hosting costs, a theme and perhaps a developer.</span><span style="font-weight: normal;">5. NO on costs or transaction charges</span><br />
<span style="font-weight: normal;"><br /></span><b>Be aware:</b><br />
<b><br /></b><span style="font-weight: normal;">1. Even utilizing a theme is not really for the complete amateur, it is often better to pay the $350-$500 for a developer to install and setup a theme</span><span style="font-weight: normal;">2. You will need to get your hands dirty and learn the tools</span><span style="font-weight: normal;">3. The design can be exactly as you want (BUT you pay)</span><br />
<span style="font-weight: normal;"><br /></span><span style="font-weight: normal;">For an explanation of what this means and some example situations: <a href="http://www.imarketingonly.com/ecommerce-strategy-website-choices/">http://www.imarketingonly.com/ecommerce-strategy-website-choices/</a></span><br />
<span style="font-weight: normal;"><br /></span>
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<h2>
<span style="font-weight: normal;"><span style="color: cyan;">News&Update</span></span></h2>
<span style="font-weight: normal;">WordPress : <a href="https://imarketingonly.wordpress.com/">https://imarketingonly.wordpress.com/</a></span><br />
<span style="font-weight: normal;"><br /></span><span style="font-weight: normal;">Blogspot : <a href="http://imarketingonly.blogspot.com/">http://imarketingonly.blogspot.com/</a></span><br />
<span style="font-weight: normal;"><br /></span><span style="font-weight: normal;">Twitter : <a href="https://twitter.com/imarketingonly">https://twitter.com/imarketingonly</a></span><br />
<span style="font-weight: normal;"><br /></span><span style="font-weight: normal;">Google Plus : <a href="https://plus.google.com/+ImarketingonlyUK/">https://plus.google.com/+ImarketingonlyUK/</a></span><br />
<span style="font-weight: normal;"><br /></span><span style="font-weight: normal;">Facebook : <a href="https://www.facebook.com/IMarketingonly">https://www.facebook.com/IMarketingonly</a></span>iMarketingOnlyhttp://www.blogger.com/profile/08420140828312919904noreply@blogger.com0tag:blogger.com,1999:blog-9184984924349448668.post-5820486030260568422016-08-02T21:54:00.000-07:002016-08-02T21:55:11.897-07:00Website Content Management - How do you make it easy to read?<br />
<div style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em; text-align: justify;">
When you're structuring your page think about where you want visitors to look. Naturally, people will look at large imagery before small and irregular shapes before regular shapes.</div>
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<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgu5VndRePuN_PLJ0WQN5Zq7ngPHyXf_rSl3-XURLR37FE4FnyKit-phkmlLipZylGj8d_LmdNQw-nOA_3ozp_rmrC6ef_0HcMry-kO9oh-pLlwIYKKR8R3siNw4MNKzY22MVV1YkqF8dA/s1600/content-300x300.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgu5VndRePuN_PLJ0WQN5Zq7ngPHyXf_rSl3-XURLR37FE4FnyKit-phkmlLipZylGj8d_LmdNQw-nOA_3ozp_rmrC6ef_0HcMry-kO9oh-pLlwIYKKR8R3siNw4MNKzY22MVV1YkqF8dA/s200/content-300x300.jpg" width="200" /></a></div>
<div style="text-align: justify;">
We all know when you read information on the web you tend to skim read. The Nielsen Norman Group have carried out some recent research on how much users read on the web and the results are frightening.</div>
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<br /></div>
<div style="text-align: justify;">
If users have time to read, at the most they will read, <a href="http://www.nngroup.com/articles/how-little-do-users-read/" target="_blank">28% of the words</a> during an average visit. It means whatever content you're putting in has to work.</div>
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<h2>
Content Formatting</h2>
<blockquote>
Everyone knows content should be carefully formatted but so many people don't do it! Content must be readable or <i>legible</i> and quick to read or <i>scannable</i>.</blockquote>
<b>Legibility</b>
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<div style="text-align: justify;">
<span id="goog_1698753070"></span><span id="goog_1698753071"></span>This is an area people still get wrong on the web. Make sure your font is large enough to be read and the background contrast makes the text easy to read. Black text on a white background is the most common because it is the most easy to read.</div>
<div style="text-align: justify;">
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<b>Scannability</b>
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<div style="text-align: justify;">
Make sure there is a clear hierarchy to your content. Headings, sub-headings, bullet points are a good start, but you can also use imagery and color to differentiate sections. Use your imagination to ensure visitors can quickly identify whether a section is relevant.</div>
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</h2>
<h2>
Content Architecture</h2>
<blockquote>
And now for the content.</blockquote>
<b>Organization</b>
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<div class="separator" style="clear: both; text-align: center;">
</div>
<div style="text-align: justify;">
People read from top to bottom and from left to right so bear this in mind when you position your content on the page. Put your key messages at the top and any calls to action close by.</div>
<div style="text-align: justify;">
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<b>Readability and comprehension</b>
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<div style="text-align: justify;">
Think of who you are targeting and then write appropriately. If you're not sure what to do, write any copy almost as if you are writing for a child and you won't go too far wrong. If your content is for a very specific target audience then you can insert jargon.</div>
<h2>
</h2>
<h2>
Page Layout </h2>
So, if you want to bring attention to something then make it larger and at the top of the page. It also helps if you keep the design simple. Keeping your key message with plenty of white space around it will help make it stand out. Just like print advertising, less is more!<br />
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<div style="text-align: justify;">
It's worth remembering that even after you've done all this there is still no guarantees visitors will read everything........</div>
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<b>Read More:</b> <a href="http://www.imarketingonly.com/how-do-you-keep-your-content-user-friendly-2/">http://www.imarketingonly.com/how-do-you-keep-your-content-user-friendly-2/</a></div>
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<b>News & Update</b></div>
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